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| Advantage, animation | |
| by Melissa Roberts | |
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Tennis star Coco Gauff serves up a lesson in confidence in this spot for UPS. On the opposite end of the court, doubts that plague small business owners are externalised as Manga characters. With direction from a trio of talents - Mateus de Paula Santos, Ricardo Carelli and Thierry Marchand - through LOBO with The Martin Agency, this is a strong player in the current trend of live action x animation blend for brand storytelling.
Product Category: Postal / Courier Services
Territory: USA
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