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Pro Activ
'Live Fearlessly'
4 June 2024 30s
Light spread, camera, action!
by Andrew MacGregor

The stuntwoman in this Pro-Activ spot used to fear high cholesterol, but not anymore. With that crossed off, she now takes every knock, fall, and bump in her stride. She even has time to speak to the viewer as she’s kicked off a roof by a woman who removes cucumber slices to reveal laser eyes. Think Homelander crossed with a spa patron.

The scene only gets wilder thanks to a tail whip from a man in a mo-cap suit, before she's launched into the air by a tuk-tuk driven by a fish. It's a busy set, for sure, but director Zach Math revels in the chaos. For once, vegetable fat spread is made out to be the kick-ass option for stunt performers and health-conscious viewers alike.

Product Category: Butters & Spreads

Territory: Belgium



production
Caviar
Director: Zach Math (BOLD)
Producer: Frederik Vrancken
EP: Michael Sagol
DOP: John Lynch
Editor: Nicholas Martin

  Pro Activ - 'Live Fearlessly'


Pro Activ
'Live Fearlessly'
4 June 2024 30s

Light spread, camera, action!

The stuntwoman in this Pro-Activ spot used to fear high cholesterol, but not anymore. With that crossed off, she now takes every knock, fall, and bump in her stride. She even has time to speak to the viewer as she’s kicked off a roof by a woman who removes cucumber slices to reveal laser eyes. Think Homelander crossed with a spa patron.

The scene only gets wilder thanks to a tail whip from a man in a mo-cap suit, before she's launched into the air by a tuk-tuk driven by a fish. It's a busy set, for sure, but director Zach Math revels in the chaos. For once, vegetable fat spread is made out to be the kick-ass option for stunt performers and health-conscious viewers alike.

Product Category: Butters & Spreads

Territory: Belgium



production
Caviar
Director: Zach Math (BOLD)
Producer: Frederik Vrancken
EP: Michael Sagol
DOP: John Lynch
Editor: Nicholas Martin

Pro Activ 4 June 2024
'Live Fearlessly' 30s

Light spread, camera, action!

by Andrew MacGregor

The stuntwoman in this Pro-Activ spot used to fear high cholesterol, but not anymore. With that crossed off, she now takes every knock, fall, and bump in her stride. She even has time to speak to the viewer as she’s kicked off a roof by a woman who removes cucumber slices to reveal laser eyes. Think Homelander crossed with a spa patron.

The scene only gets wilder thanks to a tail whip from a man in a mo-cap suit, before she's launched into the air by a tuk-tuk driven by a fish. It's a busy set, for sure, but director Zach Math revels in the chaos. For once, vegetable fat spread is made out to be the kick-ass option for stunt performers and health-conscious viewers alike.

Product Category: Butters & Spreads

Territory: Belgium



production
Caviar
Director: Zach Math (BOLD)
Producer: Frederik Vrancken
EP: Michael Sagol
DOP: John Lynch
Editor: Nicholas Martin