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Metronomy
'With Balance'
23 April 2024 4 mins 02s

'With Balance' is a Metronomy song with a difference. Founder Joseph Mount turns producer for Naima Bock and Joshua Idehen, who deliver a heady blend of contemporary folk and spoken-word poetry. When paired with director Lucas Reis's promo, it's a swing and a hit.

After what looks like a difficult phone call, a woman (Angela Bundalovic) sits on a swing, content to go back and forth rather than confront reality beyond the playground. The more she swings, the more expressive her face becomes… but that's not all that changes.

Thanks to some logistical jiggery-pokery, the background alters every time she descends, though, in a lovely touch, the sand below stays the same. Bock even makes a blink-and-you'll-miss-it cameo as someone who pushes the swing at an art gallery.

By the time Idehen's had a shot on it, the protagonist has been everywhere and nowhere at once. They say time is a healer, but so are the swings.

Product Category: Promos

Territory: UK


agency
Wieden + Kennedy London
CD: Lucas Reis / Charlie Lanus
production
immigrant.studio
Director: Lucas Reis
Creative Director: Rodrigo Saavedra
Producer: Phie Hansen
EP: Miles Nathan
DOP: Jacob Møller
Prod Design: Gustav Pontoppidan
color
Rascal
Colourist: James Bamford
sound
750MPH
Sound: Sam Ashwell

  Metronomy - 'With Balance'


Metronomy
'With Balance'
23 April 2024 4 mins 02s

'With Balance' is a Metronomy song with a difference. Founder Joseph Mount turns producer for Naima Bock and Joshua Idehen, who deliver a heady blend of contemporary folk and spoken-word poetry. When paired with director Lucas Reis's promo, it's a swing and a hit.

After what looks like a difficult phone call, a woman (Angela Bundalovic) sits on a swing, content to go back and forth rather than confront reality beyond the playground. The more she swings, the more expressive her face becomes… but that's not all that changes.

Thanks to some logistical jiggery-pokery, the background alters every time she descends, though, in a lovely touch, the sand below stays the same. Bock even makes a blink-and-you'll-miss-it cameo as someone who pushes the swing at an art gallery.

By the time Idehen's had a shot on it, the protagonist has been everywhere and nowhere at once. They say time is a healer, but so are the swings.

Product Category: Promos

Territory: UK


agency
Wieden + Kennedy London
CD: Lucas Reis / Charlie Lanus
production
immigrant.studio
Director: Lucas Reis
Creative Director: Rodrigo Saavedra
Producer: Phie Hansen
EP: Miles Nathan
DOP: Jacob Møller
Prod Design: Gustav Pontoppidan
color
Rascal
Colourist: James Bamford
sound
750MPH
Sound: Sam Ashwell

Metronomy 23 April 2024
'With Balance' 4 mins 02s

by Andrew MacGregor

'With Balance' is a Metronomy song with a difference. Founder Joseph Mount turns producer for Naima Bock and Joshua Idehen, who deliver a heady blend of contemporary folk and spoken-word poetry. When paired with director Lucas Reis's promo, it's a swing and a hit.

After what looks like a difficult phone call, a woman (Angela Bundalovic) sits on a swing, content to go back and forth rather than confront reality beyond the playground. The more she swings, the more expressive her face becomes… but that's not all that changes.

Thanks to some logistical jiggery-pokery, the background alters every time she descends, though, in a lovely touch, the sand below stays the same. Bock even makes a blink-and-you'll-miss-it cameo as someone who pushes the swing at an art gallery.

By the time Idehen's had a shot on it, the protagonist has been everywhere and nowhere at once. They say time is a healer, but so are the swings.

Product Category: Promos

Territory: UK


agency
Wieden + Kennedy London
CD: Lucas Reis / Charlie Lanus
production
immigrant.studio
Director: Lucas Reis
Creative Director: Rodrigo Saavedra
Producer: Phie Hansen
EP: Miles Nathan
DOP: Jacob Møller
Prod Design: Gustav Pontoppidan
color
Rascal
Colourist: James Bamford
sound
750MPH
Sound: Sam Ashwell