CommercialsPop PromosShort Films    UKInternational
Lay's
'Dog. Car. Window.'
10 June 2024 80s
A crisply told tale of doggy joy.
by Jason Stone

The simplicity of crisps is brought to the fore by this commercial which uses joyous footage of dogs enjoying the experience of wind to make its point. Director Nick Ball and cinematographer Alwin Kuchler capture the canine euphoria in such a simple fashion that the viewer doesn't give a thought to how hard this must have been logistically.

Christopher Cross's 'Ride like the Wind' provides the perfect musical backdrop both in terms of its vibe and its lyrics, and the overall impact is akin to the brief golden era of Fallon's campaign for Cadbury, which used similarly vivid exhibitions of joy to express the simple pleasure of the advertised product.

Music: Ride Like the Wind - Christopher Cross

Product Category: Crisps

Territory: Global



production
MJZ
Director: Nick Ball
Producer: Karen Chen
EP: Noah Goldsmith
DOP: Alwin Kuchler
vfx
Untold Studios
Colourist: Jean-Clément Soret (Company3)

  Lay's - 'Dog. Car. Window.'


Lay's
'Dog. Car. Window.'
10 June 2024 80s

A crisply told tale of doggy joy.

The simplicity of crisps is brought to the fore by this commercial which uses joyous footage of dogs enjoying the experience of wind to make its point. Director Nick Ball and cinematographer Alwin Kuchler capture the canine euphoria in such a simple fashion that the viewer doesn't give a thought to how hard this must have been logistically.

Christopher Cross's 'Ride like the Wind' provides the perfect musical backdrop both in terms of its vibe and its lyrics, and the overall impact is akin to the brief golden era of Fallon's campaign for Cadbury, which used similarly vivid exhibitions of joy to express the simple pleasure of the advertised product.

Music: Ride Like the Wind - Christopher Cross

Product Category: Crisps

Territory: Global



production
MJZ
Director: Nick Ball
Producer: Karen Chen
EP: Noah Goldsmith
DOP: Alwin Kuchler
vfx
Untold Studios
Colourist: Jean-Clément Soret (Company3)

Lay's 10 June 2024
'Dog. Car. Window.' 80s

A crisply told tale of doggy joy.

by Jason Stone

The simplicity of crisps is brought to the fore by this commercial which uses joyous footage of dogs enjoying the experience of wind to make its point. Director Nick Ball and cinematographer Alwin Kuchler capture the canine euphoria in such a simple fashion that the viewer doesn't give a thought to how hard this must have been logistically.

Christopher Cross's 'Ride like the Wind' provides the perfect musical backdrop both in terms of its vibe and its lyrics, and the overall impact is akin to the brief golden era of Fallon's campaign for Cadbury, which used similarly vivid exhibitions of joy to express the simple pleasure of the advertised product.

Music: Ride Like the Wind - Christopher Cross

Product Category: Crisps

Territory: Global



production
MJZ
Director: Nick Ball
Producer: Karen Chen
EP: Noah Goldsmith
DOP: Alwin Kuchler
vfx
Untold Studios
Colourist: Jean-Clément Soret (Company3)