CommercialsPop PromosShort Films    UKInternational
KATSEYE
'Touch'
29 July 2024 75s

Pop goes back to 2024 in this promo for American girl group KATSEYE. While the video may feel reminiscent of the 90s, it’s very much rooted in the now, being a perfect blend of Y2K aesthetic and K-Pop culture. The band is the product of Dream Academy, a reality talent competition made by music labels HYBE and Geffen Records. Having the next TikTok dance trend and musings on nihilism in the same video is a bit of a laugh, but what’s not funny is how much of an earworm the track is. Listen with caution.

Product Category: Promos

Territory: USA



CD: Humberto Leon
color
Company3
Colourist: Tyler Roth
Audio Mix: Bobb Barito

  KATSEYE - 'Touch'


KATSEYE
'Touch'
29 July 2024 75s

Pop goes back to 2024 in this promo for American girl group KATSEYE. While the video may feel reminiscent of the 90s, it’s very much rooted in the now, being a perfect blend of Y2K aesthetic and K-Pop culture. The band is the product of Dream Academy, a reality talent competition made by music labels HYBE and Geffen Records. Having the next TikTok dance trend and musings on nihilism in the same video is a bit of a laugh, but what’s not funny is how much of an earworm the track is. Listen with caution.

Product Category: Promos

Territory: USA



CD: Humberto Leon
color
Company3
Colourist: Tyler Roth
Audio Mix: Bobb Barito

KATSEYE 29 July 2024
'Touch' 75s

by Melissa Roberts

Pop goes back to 2024 in this promo for American girl group KATSEYE. While the video may feel reminiscent of the 90s, it’s very much rooted in the now, being a perfect blend of Y2K aesthetic and K-Pop culture. The band is the product of Dream Academy, a reality talent competition made by music labels HYBE and Geffen Records. Having the next TikTok dance trend and musings on nihilism in the same video is a bit of a laugh, but what’s not funny is how much of an earworm the track is. Listen with caution.

Product Category: Promos

Territory: USA



CD: Humberto Leon
color
Company3
Colourist: Tyler Roth
Audio Mix: Bobb Barito