CommercialsPop PromosShort Films    UKInternational
Heineken
'Cheers to All Real Hardcore Fans'
8 February 2024 1 min 40s
More than a game.
by Andrew MacGregor

Mark Molloy is on the ball right now. The director's recent work for Telstra was a love letter to Australian rules football—now he's got association football on the brain. So do the cast of this lively Heineken commercial, which champions "real hardcore fans" the world over.

They are supporters who name pets after Virgil Van Dijk, Thierry Henry, and Francisco Totti; who end Mass early to watch Inter Milan; or who leave their estate to Chelsea (the club, not a secret love child). Fandom takes many forms, and the brand get a kick out of every one.

We like how a head waiter uses her authority to nab a receipt with Van Dijk's signature on it, and how Jill Scott leaves a bride and groom (a man named after Ronaldinho) awestruck. This helps promote the return of both the men’s and women’s UEFA Champions League.

Product Category: Lagers

Territory: Global



production
SMUGGLER
Director: Mark Molloy
Producer: Gustav Geldenhuys
EP: Fergus Brown
DOP: Mattias Rudh
Prod Design: Mike Berg
editing
Work Editorial
Editor: Fabrizio Squeo
color
Company3
Colourist: Jean-Clément Soret

  Heineken - 'Cheers to All Real Hardcore Fans'


Heineken
'Cheers to All Real Hardcore Fans'
8 February 2024 1 min 40s

More than a game.

Mark Molloy is on the ball right now. The director's recent work for Telstra was a love letter to Australian rules football—now he's got association football on the brain. So do the cast of this lively Heineken commercial, which champions "real hardcore fans" the world over.

They are supporters who name pets after Virgil Van Dijk, Thierry Henry, and Francisco Totti; who end Mass early to watch Inter Milan; or who leave their estate to Chelsea (the club, not a secret love child). Fandom takes many forms, and the brand get a kick out of every one.

We like how a head waiter uses her authority to nab a receipt with Van Dijk's signature on it, and how Jill Scott leaves a bride and groom (a man named after Ronaldinho) awestruck. This helps promote the return of both the men’s and women’s UEFA Champions League.

Product Category: Lagers

Territory: Global



production
SMUGGLER
Director: Mark Molloy
Producer: Gustav Geldenhuys
EP: Fergus Brown
DOP: Mattias Rudh
Prod Design: Mike Berg
editing
Work Editorial
Editor: Fabrizio Squeo
color
Company3
Colourist: Jean-Clément Soret

Heineken 8 February 2024
'Cheers to All Real Hardcore Fans' 1 min 40s

More than a game.

by Andrew MacGregor

Mark Molloy is on the ball right now. The director's recent work for Telstra was a love letter to Australian rules football—now he's got association football on the brain. So do the cast of this lively Heineken commercial, which champions "real hardcore fans" the world over.

They are supporters who name pets after Virgil Van Dijk, Thierry Henry, and Francisco Totti; who end Mass early to watch Inter Milan; or who leave their estate to Chelsea (the club, not a secret love child). Fandom takes many forms, and the brand get a kick out of every one.

We like how a head waiter uses her authority to nab a receipt with Van Dijk's signature on it, and how Jill Scott leaves a bride and groom (a man named after Ronaldinho) awestruck. This helps promote the return of both the men’s and women’s UEFA Champions League.

Product Category: Lagers

Territory: Global



production
SMUGGLER
Director: Mark Molloy
Producer: Gustav Geldenhuys
EP: Fergus Brown
DOP: Mattias Rudh
Prod Design: Mike Berg
editing
Work Editorial
Editor: Fabrizio Squeo
color
Company3
Colourist: Jean-Clément Soret