The 2024 Formula E season includes races in Japan and China—two countries hit by powerful earthquakes in recent weeks. This trailer was shot before these deadly events, but you wonder if the championship now regret this seismic commercial somewhat.
If they do, agency Uncommon and director Max Sherman still have much to be proud of. The idea is that Formula E is more powerful than you might think, which is bad news for the local antique shop that Sherman and his crew commandeer. This is why more businesses should glue their stock to the shelves.
High speeds, tight corners, and spectacular crashes become tremors that rock the store, though the man behind the counter is still able to answer the phone like a true owner. We're not sure how he’s able to hear the caller, as the robust sound design is set to 'you break it, you bought it'.
Music: Love is Funny - Aki Aleong
Product Category: Sports Events