CommercialsPop PromosShort Films    UKInternational
Côte
'Bon Appétit'
21 April 2024 30s
Consume in company.
by Andrew MacGregor

Côte, a chain of French brasseries and bistros, make their TVC debut courtesy of director Niall Downing. Côte de boeuf, haricot verts, tomates, frites, and Beaujolais are on the menu, but there are pictures for those who forgot French as soon as exams were over.

These are provided by Downing and his team, who ensure rib-eye steak, green beans, tomatoes, French fries, and red wine look the part. They then lean into the concept of convivialité (or, erm, conviviality), as the brand reckon a meal shared is a meal enhanced. You can always try your luck and book a table for one though!

The ad also sounds the part thanks to Amina Ben Ismail's vocal performance. We like how she says French fries are part of the menu "naturellement"—that should please Father Christmas no end.

Product Category: Restaurants

Territory: UK



production
Bite Collective
Director: Niall Downing
EP: Alex Katz
editing
Marshall Street Editors
Editor: John Mayes
vfx
1920
VFX Lead: Adam McHale
color
Company3
Colourist: Jean-Clément Soret / Matthieu Toullet
Sound: Philip Bolland
Voice: Amina Ben Ismail

  Côte - 'Bon Appétit'


Côte
'Bon Appétit'
21 April 2024 30s

Consume in company.

Côte, a chain of French brasseries and bistros, make their TVC debut courtesy of director Niall Downing. Côte de boeuf, haricot verts, tomates, frites, and Beaujolais are on the menu, but there are pictures for those who forgot French as soon as exams were over.

These are provided by Downing and his team, who ensure rib-eye steak, green beans, tomatoes, French fries, and red wine look the part. They then lean into the concept of convivialité (or, erm, conviviality), as the brand reckon a meal shared is a meal enhanced. You can always try your luck and book a table for one though!

The ad also sounds the part thanks to Amina Ben Ismail's vocal performance. We like how she says French fries are part of the menu "naturellement"—that should please Father Christmas no end.

Product Category: Restaurants

Territory: UK



production
Bite Collective
Director: Niall Downing
EP: Alex Katz
editing
Marshall Street Editors
Editor: John Mayes
vfx
1920
VFX Lead: Adam McHale
color
Company3
Colourist: Jean-Clément Soret / Matthieu Toullet
Sound: Philip Bolland
Voice: Amina Ben Ismail

Côte 21 April 2024
'Bon Appétit' 30s

Consume in company.

by Andrew MacGregor

Côte, a chain of French brasseries and bistros, make their TVC debut courtesy of director Niall Downing. Côte de boeuf, haricot verts, tomates, frites, and Beaujolais are on the menu, but there are pictures for those who forgot French as soon as exams were over.

These are provided by Downing and his team, who ensure rib-eye steak, green beans, tomatoes, French fries, and red wine look the part. They then lean into the concept of convivialité (or, erm, conviviality), as the brand reckon a meal shared is a meal enhanced. You can always try your luck and book a table for one though!

The ad also sounds the part thanks to Amina Ben Ismail's vocal performance. We like how she says French fries are part of the menu "naturellement"—that should please Father Christmas no end.

Product Category: Restaurants

Territory: UK



production
Bite Collective
Director: Niall Downing
EP: Alex Katz
editing
Marshall Street Editors
Editor: John Mayes
vfx
1920
VFX Lead: Adam McHale
color
Company3
Colourist: Jean-Clément Soret / Matthieu Toullet
Sound: Philip Bolland
Voice: Amina Ben Ismail