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Crisp 'N Dry
'N'
8 May 2024 30s
N marks the spot.
by Andrew MacGregor

Remember when MasterChef came back as MasterChef Goes Large? This Crisp 'N Dry spot has the same kind of energy. Director Jocelyn Anqueti gets stuck into the brief—make rapeseed oil the star of the show—and delivers a commercial full of flavour, personality, and, er, the letter N.

It appears in the form of mustard, potatoes, samosas, and bird's eye chillies, and more, as it is OK to play with your food sometimes. Beyond N marks the spot, the food photography is top-notch, even as it works to keep pace with the new Crisp 'N Dry jingle. Careful—you may need a very long, sharp toothpick to get it out of your head.

Product Category: Cooking Oils

Territory: UK


agency
Lucky Generals
Creative: Nick Bird / Lee Smith
Producer: Alex Taylor
production
Pulse Films
Director: Jocelyn Anquetil
EP: Jamie Walker / Chris Harrison
color
Black Kite Studios
Colourist: Thomas Mangham
sound
No.8
Sound: Sam Robson
music
The Hogan

  Crisp 'N Dry - 'N'


Crisp 'N Dry
'N'
8 May 2024 30s

N marks the spot.

Remember when MasterChef came back as MasterChef Goes Large? This Crisp 'N Dry spot has the same kind of energy. Director Jocelyn Anqueti gets stuck into the brief—make rapeseed oil the star of the show—and delivers a commercial full of flavour, personality, and, er, the letter N.

It appears in the form of mustard, potatoes, samosas, and bird's eye chillies, and more, as it is OK to play with your food sometimes. Beyond N marks the spot, the food photography is top-notch, even as it works to keep pace with the new Crisp 'N Dry jingle. Careful—you may need a very long, sharp toothpick to get it out of your head.

Product Category: Cooking Oils

Territory: UK


agency
Lucky Generals
Creative: Nick Bird / Lee Smith
Producer: Alex Taylor
production
Pulse Films
Director: Jocelyn Anquetil
EP: Jamie Walker / Chris Harrison
color
Black Kite Studios
Colourist: Thomas Mangham
sound
No.8
Sound: Sam Robson
music
The Hogan

Crisp 'N Dry 8 May 2024
'N' 30s

N marks the spot.

by Andrew MacGregor

Remember when MasterChef came back as MasterChef Goes Large? This Crisp 'N Dry spot has the same kind of energy. Director Jocelyn Anqueti gets stuck into the brief—make rapeseed oil the star of the show—and delivers a commercial full of flavour, personality, and, er, the letter N.

It appears in the form of mustard, potatoes, samosas, and bird's eye chillies, and more, as it is OK to play with your food sometimes. Beyond N marks the spot, the food photography is top-notch, even as it works to keep pace with the new Crisp 'N Dry jingle. Careful—you may need a very long, sharp toothpick to get it out of your head.

Product Category: Cooking Oils

Territory: UK


agency
Lucky Generals
Creative: Nick Bird / Lee Smith
Producer: Alex Taylor
production
Pulse Films
Director: Jocelyn Anquetil
EP: Jamie Walker / Chris Harrison
color
Black Kite Studios
Colourist: Thomas Mangham
sound
No.8
Sound: Sam Robson
music
The Hogan