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Andrex
'Do You Really Like It?'
12 June 2024 2 mins 42s
Shit's getting weird.
by Jason Stone

Andrex continue with their mission to normalise conversation around the use of toilet paper. In this instalment, we are presented with a song expressing the joy of parents of young children when their offspring learn to wipe themselves after doing a poo.

Director Chloe Victoria Hughes has nailed the tone and somehow pulls off an entirely credible piece of work despite its subject matter.

This move by Andrex feels extremely shrewd as they are effectively taking ownership of the purpose for which this product is made... something that has been conscientiously ignored by advertising in this sector for generations.

Product Category: Toilet Paper

Territory: UK



production
RadicalMedia
Director: Chloe Victoria Hughes
Producer: Ali Khalil
EP: Jodie Brooks / Ben Schneider
DOP: Matthew J Smith (WPA)
Prod Design: Furmaan Ahmed
editing
Stitch
Editor: Sara Faulkner
Colourist: Nigel Tadyanehondo

  Andrex - 'Do You Really Like It?'


Andrex
'Do You Really Like It?'
12 June 2024 2 mins 42s

Shit's getting weird.

Andrex continue with their mission to normalise conversation around the use of toilet paper. In this instalment, we are presented with a song expressing the joy of parents of young children when their offspring learn to wipe themselves after doing a poo.

Director Chloe Victoria Hughes has nailed the tone and somehow pulls off an entirely credible piece of work despite its subject matter.

This move by Andrex feels extremely shrewd as they are effectively taking ownership of the purpose for which this product is made... something that has been conscientiously ignored by advertising in this sector for generations.

Product Category: Toilet Paper

Territory: UK



production
RadicalMedia
Director: Chloe Victoria Hughes
Producer: Ali Khalil
EP: Jodie Brooks / Ben Schneider
DOP: Matthew J Smith (WPA)
Prod Design: Furmaan Ahmed
editing
Stitch
Editor: Sara Faulkner
Colourist: Nigel Tadyanehondo

Andrex 12 June 2024
'Do You Really Like It?' 2 mins 42s

Shit's getting weird.

by Jason Stone

Andrex continue with their mission to normalise conversation around the use of toilet paper. In this instalment, we are presented with a song expressing the joy of parents of young children when their offspring learn to wipe themselves after doing a poo.

Director Chloe Victoria Hughes has nailed the tone and somehow pulls off an entirely credible piece of work despite its subject matter.

This move by Andrex feels extremely shrewd as they are effectively taking ownership of the purpose for which this product is made... something that has been conscientiously ignored by advertising in this sector for generations.

Product Category: Toilet Paper

Territory: UK



production
RadicalMedia
Director: Chloe Victoria Hughes
Producer: Ali Khalil
EP: Jodie Brooks / Ben Schneider
DOP: Matthew J Smith (WPA)
Prod Design: Furmaan Ahmed
editing
Stitch
Editor: Sara Faulkner
Colourist: Nigel Tadyanehondo