CommercialsPop PromosShort Films    UKInternational
Youngs Teflon
'Carlo Gambino'
4 December 2023 3 mins 17s

The third most Googled thing about London rapper Youngs Teflon - aka Jimmy Conway - is his height, which suggests the thirty-six year old artist is a visual hit with the heterosexual women in his audience. Sonically, 'Carlo Gambino' appeals to a crowd young enough to be impressed with allusions towards a gangster lifestyle, something the accompanying promo takes literally.

If you thought 'Scarface' (or 'The Godfather', as referenced in the lyrics) was glamorous, you're going to love this. Director Neron Power casts Teflon as a mob boss, strutting into a restaurant and casually condemning a man to death via his hired goons. All it's missing is the conspicuous mountains of cocaine.

For all its cheesy grandstanding, the film is a really interesting distillation of Italian-American mafia culture via a Black British artist, who adopts the trappings and name of a dead Sicilian crime boss, dines on pizza and pasta, and seems to revel in the concept of being a feared criminal overlord. While we're sure his knickers would be dripping following a real criminal encounter, the aesthetics of the mob are put to excellent use in the promo.

Product Category: Promos

Territory: UK



Director: Neron Power
EP: Jamie Cox
DOP: Neron Power
Editor: Neron Power
Colourist: Thomas Kumeling

  Youngs Teflon - 'Carlo Gambino'


Youngs Teflon
'Carlo Gambino'
4 December 2023 3 mins 17s

The third most Googled thing about London rapper Youngs Teflon - aka Jimmy Conway - is his height, which suggests the thirty-six year old artist is a visual hit with the heterosexual women in his audience. Sonically, 'Carlo Gambino' appeals to a crowd young enough to be impressed with allusions towards a gangster lifestyle, something the accompanying promo takes literally.

If you thought 'Scarface' (or 'The Godfather', as referenced in the lyrics) was glamorous, you're going to love this. Director Neron Power casts Teflon as a mob boss, strutting into a restaurant and casually condemning a man to death via his hired goons. All it's missing is the conspicuous mountains of cocaine.

For all its cheesy grandstanding, the film is a really interesting distillation of Italian-American mafia culture via a Black British artist, who adopts the trappings and name of a dead Sicilian crime boss, dines on pizza and pasta, and seems to revel in the concept of being a feared criminal overlord. While we're sure his knickers would be dripping following a real criminal encounter, the aesthetics of the mob are put to excellent use in the promo.

Product Category: Promos

Territory: UK



Director: Neron Power
EP: Jamie Cox
DOP: Neron Power
Editor: Neron Power
Colourist: Thomas Kumeling

Youngs Teflon 4 December 2023
'Carlo Gambino' 3 mins 17s

by Syd Briscoe

The third most Googled thing about London rapper Youngs Teflon - aka Jimmy Conway - is his height, which suggests the thirty-six year old artist is a visual hit with the heterosexual women in his audience. Sonically, 'Carlo Gambino' appeals to a crowd young enough to be impressed with allusions towards a gangster lifestyle, something the accompanying promo takes literally.

If you thought 'Scarface' (or 'The Godfather', as referenced in the lyrics) was glamorous, you're going to love this. Director Neron Power casts Teflon as a mob boss, strutting into a restaurant and casually condemning a man to death via his hired goons. All it's missing is the conspicuous mountains of cocaine.

For all its cheesy grandstanding, the film is a really interesting distillation of Italian-American mafia culture via a Black British artist, who adopts the trappings and name of a dead Sicilian crime boss, dines on pizza and pasta, and seems to revel in the concept of being a feared criminal overlord. While we're sure his knickers would be dripping following a real criminal encounter, the aesthetics of the mob are put to excellent use in the promo.

Product Category: Promos

Territory: UK



Director: Neron Power
EP: Jamie Cox
DOP: Neron Power
Editor: Neron Power
Colourist: Thomas Kumeling