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| Killer Crunch Corner | |
| by Syd Briscoe | |
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After exposing the proliferation of 'zero grazing' cows in the UK dairy industry via illicitly obtained farm footage, vegan lobby group Viva! attempt to draw more eyes to the issue with their latest communication. The film takes aim at a well known yoghurt brand, as it opens with a spoof of the familiar, wholesome aesthetics associated with a 'harmless' dairy-based snack. The seemingly innocent start makes the film's bloody turn all the more viscerally shocking for the viewer, as the main character starts mixing up globs of festering blood and pus and shoving them happily into her gob with a big, bright smile. Whatever your views on a vegan diet, the shock treatment is enough to make even the most carnivorous viewer sit up and take notice.
Product Category: Lobby Groups
Territory: UK
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