CommercialsPop PromosShort Films    UKInternational
Vitality Blast
'Notts Outlaws'
11 May 2023 60s
The brave and the bold.
by Andrew MacGregor

This bullish commercial draws attention to the Notts Outlaws, Nottinghamshire County Cricket Club's limited-overs team. The Outlaws want a T20 Blast title, pronto, but they also want fans of all ages to make Trent Bridge a fortress. That means breaking preconceptions about etiquette, afternoon tea, and the Laws of Cricket.

Sure enough, David Whayman's stylised montage favours boldness, street food, and red-hot flares – think cricket’s version of ultras. There are deft nods to the city’s history throughout, like a statue of Robin Hood, but the emphasis is firmly on the new (batting) order. Don't expect the sound system to blast out 'Soul Limbo' either.

Product Category: Sports Events

Territory: UK


  Vitality Blast - 'Notts Outlaws'


Vitality Blast
'Notts Outlaws'
11 May 2023 60s

The brave and the bold.

This bullish commercial draws attention to the Notts Outlaws, Nottinghamshire County Cricket Club's limited-overs team. The Outlaws want a T20 Blast title, pronto, but they also want fans of all ages to make Trent Bridge a fortress. That means breaking preconceptions about etiquette, afternoon tea, and the Laws of Cricket.

Sure enough, David Whayman's stylised montage favours boldness, street food, and red-hot flares – think cricket’s version of ultras. There are deft nods to the city’s history throughout, like a statue of Robin Hood, but the emphasis is firmly on the new (batting) order. Don't expect the sound system to blast out 'Soul Limbo' either.

Product Category: Sports Events

Territory: UK



Vitality Blast 11 May 2023
'Notts Outlaws' 60s

The brave and the bold.

by Andrew MacGregor

This bullish commercial draws attention to the Notts Outlaws, Nottinghamshire County Cricket Club's limited-overs team. The Outlaws want a T20 Blast title, pronto, but they also want fans of all ages to make Trent Bridge a fortress. That means breaking preconceptions about etiquette, afternoon tea, and the Laws of Cricket.

Sure enough, David Whayman's stylised montage favours boldness, street food, and red-hot flares – think cricket’s version of ultras. There are deft nods to the city’s history throughout, like a statue of Robin Hood, but the emphasis is firmly on the new (batting) order. Don't expect the sound system to blast out 'Soul Limbo' either.

Product Category: Sports Events

Territory: UK