CommercialsPop PromosShort Films    UKInternational
The Pressure
'Reason'
16 January 2023 2 mins 54s

Hang around Noodle City, Camberwell long enough and you may be asked to join an underground fight club. That's the premise of this sinewy promo from director James Lewis, who charts a man's transformation from diner into fighter.

The more he trains for his 'audition', the more aggressive and unhinged he becomes. He even screams at himself in the mirror—bathroom retailer staff know to give him a wide berth when he comes in.

The fight itself, watched by the ringleader with grim relish, is a flurry of kicks, punches, throws, and grapples, scored by the blood-rush beat of 'Reason' by The Pressure. Bloody nose aside, it's a perfect debut for the newcomer.

Pleased by what he's seen, the boss is still hungry for fresh meat, or someone to keep his latest protégé on his toes. Noodle City, anyone?

Shot in: Camberwell, London

Product Category: Promos

Territory: UK



Director: James Lewis
DOP: Jacob Robinson
editing
The Quarry
Editor: Ben Cowan
We do not have individual credits for this company, either because they don't provide them or we haven't acquired them yet.

color
Electric Theatre Collective
Colourist: Connor Coolbear

  The Pressure - 'Reason'


The Pressure
'Reason'
16 January 2023 2 mins 54s

Hang around Noodle City, Camberwell long enough and you may be asked to join an underground fight club. That's the premise of this sinewy promo from director James Lewis, who charts a man's transformation from diner into fighter.

The more he trains for his 'audition', the more aggressive and unhinged he becomes. He even screams at himself in the mirror—bathroom retailer staff know to give him a wide berth when he comes in.

The fight itself, watched by the ringleader with grim relish, is a flurry of kicks, punches, throws, and grapples, scored by the blood-rush beat of 'Reason' by The Pressure. Bloody nose aside, it's a perfect debut for the newcomer.

Pleased by what he's seen, the boss is still hungry for fresh meat, or someone to keep his latest protégé on his toes. Noodle City, anyone?

Shot in: Camberwell, London

Product Category: Promos

Territory: UK



Director: James Lewis
DOP: Jacob Robinson
editing
The Quarry
Editor: Ben Cowan
We do not have individual credits for this company, either because they don't provide them or we haven't acquired them yet.

color
Electric Theatre Collective
Colourist: Connor Coolbear

The Pressure 16 January 2023
'Reason' 2 mins 54s

by Andrew MacGregor

Hang around Noodle City, Camberwell long enough and you may be asked to join an underground fight club. That's the premise of this sinewy promo from director James Lewis, who charts a man's transformation from diner into fighter.

The more he trains for his 'audition', the more aggressive and unhinged he becomes. He even screams at himself in the mirror—bathroom retailer staff know to give him a wide berth when he comes in.

The fight itself, watched by the ringleader with grim relish, is a flurry of kicks, punches, throws, and grapples, scored by the blood-rush beat of 'Reason' by The Pressure. Bloody nose aside, it's a perfect debut for the newcomer.

Pleased by what he's seen, the boss is still hungry for fresh meat, or someone to keep his latest protégé on his toes. Noodle City, anyone?

Shot in: Camberwell, London

Product Category: Promos

Territory: UK



Director: James Lewis
DOP: Jacob Robinson
editing
The Quarry
Editor: Ben Cowan
We do not have individual credits for this company, either because they don't provide them or we haven't acquired them yet.

color
Electric Theatre Collective
Colourist: Connor Coolbear