CommercialsPop PromosShort Films    UKInternational
Royal Enfield
'Other Plans'
5 December 2023 1 min 35s
Best laid plans of motorcycles and men.
by Andrew MacGregor

Royal Enfield have news for all you motorcycle riders out there: the Himalayas do not give a toss about you. The mountain range stretches for more than fifteen hundred miles, and nary a centimetre cares about where you want to go or how fast you want to get there. Hard cheese for easy riders.

The men and women in this robust commercial know better than to negotiate with the Himayalas—they just want to negotiate them. That’s why they take the good with the bad, the rough with the smooth, and the occasional dizzy spell like true adventurers.

This attitude demands a bike to match, and Royal Enfield reckon they have the goods. It helps that directors Martin Desmond-Roe and Travon Free know the lay of the land, as they know when to challenge man and machine and when to let both look their best.

Product Category: Motorbikes

Territory: UK


agency
Droga5 London
Snr Creative: Peter Giblin
Creative: Oscar Gierup / Cameron Turner-Lowe / Conor Hamill
Snr Producer: Tom Falck / James Plaxton
editing
The Quarry
Editor: Nick Frew / Scot Crane / Julian Tranquille
vfx
Electric Studios
color
Electric Theatre Collective
Colourist: Connor Coolbear
sound
750MPH
Sound: Mike Bovill

  Royal Enfield - 'Other Plans'


Royal Enfield
'Other Plans'
5 December 2023 1 min 35s

Best laid plans of motorcycles and men.

Royal Enfield have news for all you motorcycle riders out there: the Himalayas do not give a toss about you. The mountain range stretches for more than fifteen hundred miles, and nary a centimetre cares about where you want to go or how fast you want to get there. Hard cheese for easy riders.

The men and women in this robust commercial know better than to negotiate with the Himayalas—they just want to negotiate them. That’s why they take the good with the bad, the rough with the smooth, and the occasional dizzy spell like true adventurers.

This attitude demands a bike to match, and Royal Enfield reckon they have the goods. It helps that directors Martin Desmond-Roe and Travon Free know the lay of the land, as they know when to challenge man and machine and when to let both look their best.

Product Category: Motorbikes

Territory: UK


agency
Droga5 London
Snr Creative: Peter Giblin
Creative: Oscar Gierup / Cameron Turner-Lowe / Conor Hamill
Snr Producer: Tom Falck / James Plaxton
editing
The Quarry
Editor: Nick Frew / Scot Crane / Julian Tranquille
vfx
Electric Studios
color
Electric Theatre Collective
Colourist: Connor Coolbear
sound
750MPH
Sound: Mike Bovill

Royal Enfield 5 December 2023
'Other Plans' 1 min 35s

Best laid plans of motorcycles and men.

by Andrew MacGregor

Royal Enfield have news for all you motorcycle riders out there: the Himalayas do not give a toss about you. The mountain range stretches for more than fifteen hundred miles, and nary a centimetre cares about where you want to go or how fast you want to get there. Hard cheese for easy riders.

The men and women in this robust commercial know better than to negotiate with the Himayalas—they just want to negotiate them. That’s why they take the good with the bad, the rough with the smooth, and the occasional dizzy spell like true adventurers.

This attitude demands a bike to match, and Royal Enfield reckon they have the goods. It helps that directors Martin Desmond-Roe and Travon Free know the lay of the land, as they know when to challenge man and machine and when to let both look their best.

Product Category: Motorbikes

Territory: UK


agency
Droga5 London
Snr Creative: Peter Giblin
Creative: Oscar Gierup / Cameron Turner-Lowe / Conor Hamill
Snr Producer: Tom Falck / James Plaxton
editing
The Quarry
Editor: Nick Frew / Scot Crane / Julian Tranquille
vfx
Electric Studios
color
Electric Theatre Collective
Colourist: Connor Coolbear
sound
750MPH
Sound: Mike Bovill