Sign In
If you have a user name and a PIN then please sign in.If you don't have a user name then you can create your own registration by clicking on this link.Under no circumstances should you use someone else's credentials... if someone offers you theirs then their company account could get suspended, so we recommend you say something like: "It's not worth it, Trevor!" (This may not work if their name is not Trevor, but please do not use their credentials, whatever their name.)
Click here if you need a PIN reminder.
|
|
| |
|
|
|
Dad hand. | |
by Andrew MacGregor | |
|
Private healthcare company Bupa reach out to new dads with this low-key ad from director Chris Fowles. We hear how protagonist Liam wax lyrical on the phone about his newborn son, eager to teach him about the world, introduce him to his friends, and just be a father. However, isolation, a lack of sleep, and false starts take their toll. Aided by a muted colour palette, relatable dialogue, and good storytelling (a football is used to reflect Liam's state of mind), it's a tangible portrayal of postnatal depression—a condition that affects more fathers than ever. Therefore, the brand encourage dads like Liam to seek help when they need it.
Product Category: Health Insurance
Territory: UK
|
|
|
|
|
|
|
|
|
|
|
|
BUPA - 'Liam'
|
|
|
|
BUPA
|
'Liam' |
13 January 2023
|
|
66s |
|
Dad hand. |
Private healthcare company Bupa reach out to new dads with this low-key ad from director Chris Fowles. We hear how protagonist Liam wax lyrical on the phone about his newborn son, eager to teach him about the world, introduce him to his friends, and just be a father. However, isolation, a lack of sleep, and false starts take their toll. Aided by a muted colour palette, relatable dialogue, and good storytelling (a football is used to reflect Liam's state of mind), it's a tangible portrayal of postnatal depression—a condition that affects more fathers than ever. Therefore, the brand encourage dads like Liam to seek help when they need it.
Product Category: Health Insurance
Territory: UK
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
BUPA
|
|
13 January 2023 |
'Liam'
|
|
66s |
|
Dad hand. |
by Andrew MacGregor |
Private healthcare company Bupa reach out to new dads with this low-key ad from director Chris Fowles. We hear how protagonist Liam wax lyrical on the phone about his newborn son, eager to teach him about the world, introduce him to his friends, and just be a father. However, isolation, a lack of sleep, and false starts take their toll. Aided by a muted colour palette, relatable dialogue, and good storytelling (a football is used to reflect Liam's state of mind), it's a tangible portrayal of postnatal depression—a condition that affects more fathers than ever. Therefore, the brand encourage dads like Liam to seek help when they need it.
Product Category: Health Insurance
Territory: UK
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|