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Microsoft
'Invictus Games'
5 May 2022 3 mins 04s
Play it again.
by Andrew MacGregor

Last month saw the return of the Invictus Games after three-and-a-half years away. Though the athletes rightly took centre stage, Microsoft reckon those behind the scenes deserve credit too—people like veterans Karl Hinett and Emma Lumb.

Due to life-changing injuries, neither is able to play musical instruments like they used to: third-degree burns have reshaped Hinett's hands, while Lumb is paralysed from the neck down. However, the technology company have a few tricks up their sleeve.

A series of touchpads let Hinett compose a guitar riff, while eye-tracking technology allows Lumb to play the chimes. Eagle-eyed viewers will also spot an Xbox adaptive controller, which further underlines the brand's support for disabled people.

The result of this work is the song that plays during each event and medal ceremony. Hinett's footage from the crowd shows how crucial music is to the atmosphere, and how technology can give talent like Hinett and Lumb a second chance.

Product Category: Computer Software

Territory: UK



Irresistible Studios
Director: Michelle Coomber
Producer: Jake Hafer
Prod M'ger: Joseph Radonich
DOP: Keidrych Wasley

Wave
Sound: Harry Butcher

  Microsoft - 'Invictus Games'


Microsoft
'Invictus Games'
5 May 2022 3 mins 04s

Play it again.

Last month saw the return of the Invictus Games after three-and-a-half years away. Though the athletes rightly took centre stage, Microsoft reckon those behind the scenes deserve credit too—people like veterans Karl Hinett and Emma Lumb.

Due to life-changing injuries, neither is able to play musical instruments like they used to: third-degree burns have reshaped Hinett's hands, while Lumb is paralysed from the neck down. However, the technology company have a few tricks up their sleeve.

A series of touchpads let Hinett compose a guitar riff, while eye-tracking technology allows Lumb to play the chimes. Eagle-eyed viewers will also spot an Xbox adaptive controller, which further underlines the brand's support for disabled people.

The result of this work is the song that plays during each event and medal ceremony. Hinett's footage from the crowd shows how crucial music is to the atmosphere, and how technology can give talent like Hinett and Lumb a second chance.

Product Category: Computer Software

Territory: UK



Irresistible Studios
Director: Michelle Coomber
Producer: Jake Hafer
Prod M'ger: Joseph Radonich
DOP: Keidrych Wasley

Wave
Sound: Harry Butcher

Microsoft 5 May 2022
'Invictus Games' 3 mins 04s

Play it again.

by Andrew MacGregor

Last month saw the return of the Invictus Games after three-and-a-half years away. Though the athletes rightly took centre stage, Microsoft reckon those behind the scenes deserve credit too—people like veterans Karl Hinett and Emma Lumb.

Due to life-changing injuries, neither is able to play musical instruments like they used to: third-degree burns have reshaped Hinett's hands, while Lumb is paralysed from the neck down. However, the technology company have a few tricks up their sleeve.

A series of touchpads let Hinett compose a guitar riff, while eye-tracking technology allows Lumb to play the chimes. Eagle-eyed viewers will also spot an Xbox adaptive controller, which further underlines the brand's support for disabled people.

The result of this work is the song that plays during each event and medal ceremony. Hinett's footage from the crowd shows how crucial music is to the atmosphere, and how technology can give talent like Hinett and Lumb a second chance.

Product Category: Computer Software

Territory: UK



Irresistible Studios
Director: Michelle Coomber
Producer: Jake Hafer
Prod M'ger: Joseph Radonich
DOP: Keidrych Wasley

Wave
Sound: Harry Butcher