CommercialsPop PromosShort Films    UKInternational
McDonald's
'On Days Like These'
19 June 2022 30s
With Vespa cheese.
by Andrew MacGregor

In The Italian Job, Matt Monro's 'On Days Like These' preceded a fatal car crash orchestrated by the Mafia. No wonder we fear for the couple riding a Vespa in the countryside. Fortunately, Monro's dulcet tones herald something far more innocuous: a trip to McDonald's for an Italian Stack and a Crispy Chicken Italiano.

It was only a matter of time before the brand used Peter Collinson's film to promote their Italian Menu, but the result is classier and more progressive than expected. Sunny grading complements the ride well, while the female couple seem lost in their two-wheeled reverie. A well-timed burst of a Geordie accent brings them and the audience home.

Music: On Days Like These - Matt Monro

Product Category: Fast Food Restaurants

Territory: UK



Leo Burnett
CCO: Chaka Sobhani
ECD: Mark Elwood
CD: James Millers
CD: Andrew Long
Creative: Drew Davies
Creative: Angus Crombie
Snr Acc Handler: Laura Taylor
Producer: Jennifer Fewster

Anonymous Content
Director: Patrick Daughters
Producer: James Waters
EP: Tor Fitzwilliams

  McDonald's - 'On Days Like These'


McDonald's
'On Days Like These'
19 June 2022 30s

With Vespa cheese.

In The Italian Job, Matt Monro's 'On Days Like These' preceded a fatal car crash orchestrated by the Mafia. No wonder we fear for the couple riding a Vespa in the countryside. Fortunately, Monro's dulcet tones herald something far more innocuous: a trip to McDonald's for an Italian Stack and a Crispy Chicken Italiano.

It was only a matter of time before the brand used Peter Collinson's film to promote their Italian Menu, but the result is classier and more progressive than expected. Sunny grading complements the ride well, while the female couple seem lost in their two-wheeled reverie. A well-timed burst of a Geordie accent brings them and the audience home.

Music: On Days Like These - Matt Monro

Product Category: Fast Food Restaurants

Territory: UK



Leo Burnett
CCO: Chaka Sobhani
ECD: Mark Elwood
CD: James Millers
CD: Andrew Long
Creative: Drew Davies
Creative: Angus Crombie
Snr Acc Handler: Laura Taylor
Producer: Jennifer Fewster

Anonymous Content
Director: Patrick Daughters
Producer: James Waters
EP: Tor Fitzwilliams

McDonald's 19 June 2022
'On Days Like These' 30s

With Vespa cheese.

by Andrew MacGregor

In The Italian Job, Matt Monro's 'On Days Like These' preceded a fatal car crash orchestrated by the Mafia. No wonder we fear for the couple riding a Vespa in the countryside. Fortunately, Monro's dulcet tones herald something far more innocuous: a trip to McDonald's for an Italian Stack and a Crispy Chicken Italiano.

It was only a matter of time before the brand used Peter Collinson's film to promote their Italian Menu, but the result is classier and more progressive than expected. Sunny grading complements the ride well, while the female couple seem lost in their two-wheeled reverie. A well-timed burst of a Geordie accent brings them and the audience home.

Music: On Days Like These - Matt Monro

Product Category: Fast Food Restaurants

Territory: UK



Leo Burnett
CCO: Chaka Sobhani
ECD: Mark Elwood
CD: James Millers
CD: Andrew Long
Creative: Drew Davies
Creative: Angus Crombie
Snr Acc Handler: Laura Taylor
Producer: Jennifer Fewster

Anonymous Content
Director: Patrick Daughters
Producer: James Waters
EP: Tor Fitzwilliams