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Edinburgh Gin
'Filled With Wonder'
5 December 2019 40s
Tonight's the night.
by Andrew MacGregor

Edinburgh Gin mark their TV debut with a little help from Frankie Valli & The Four Seasons and their 1972 single, ‘The Night', as the brand inject some northern soul into what has been an otherwise samey Christmas playlist.

While Valli and company pinpoint the moment when "the night begins to turn your head around", the ad takes viewers on a stylised trip through violet fields, rhubarb forests, and even a meteor shower to indicate this is no ordinary spirit.

This heightened tone is further enhanced by a near-seamless tracking shot that weaves together party scenes and the odd local landmark. It's a fanciful yet intoxicating effort, which is precisely what the target market are looking for at this time of year.

Music: The Night - Frankie Valli & The Four Seasons

Product Category: Gin

Territory: UK



Glassworks
Director: Duncan Malcolm
Producer: Duncan Buxton
DOP: Sam Goldie (Operandi MGMT)

LS Productions

Annex Films
Prod Services: Ellen de Faux
1st AD: Fred Robinson
Colourist: Jonny Thorpe

Glassworks
VFX: Duncan Horn
3D Lead: Julian Johnson

Mcasso
Sound: Tom Martin
Producer: Hils MacDonald

  Edinburgh Gin - 'Filled With Wonder'


Edinburgh Gin
'Filled With Wonder'
5 December 2019 40s

Tonight's the night.

Edinburgh Gin mark their TV debut with a little help from Frankie Valli & The Four Seasons and their 1972 single, ‘The Night', as the brand inject some northern soul into what has been an otherwise samey Christmas playlist.

While Valli and company pinpoint the moment when "the night begins to turn your head around", the ad takes viewers on a stylised trip through violet fields, rhubarb forests, and even a meteor shower to indicate this is no ordinary spirit.

This heightened tone is further enhanced by a near-seamless tracking shot that weaves together party scenes and the odd local landmark. It's a fanciful yet intoxicating effort, which is precisely what the target market are looking for at this time of year.

Music: The Night - Frankie Valli & The Four Seasons

Product Category: Gin

Territory: UK



Glassworks
Director: Duncan Malcolm
Producer: Duncan Buxton
DOP: Sam Goldie (Operandi MGMT)

LS Productions

Annex Films
Prod Services: Ellen de Faux
1st AD: Fred Robinson
Colourist: Jonny Thorpe

Glassworks
VFX: Duncan Horn
3D Lead: Julian Johnson

Mcasso
Sound: Tom Martin
Producer: Hils MacDonald

Edinburgh Gin 5 December 2019
'Filled With Wonder' 40s

Tonight's the night.

by Andrew MacGregor

Edinburgh Gin mark their TV debut with a little help from Frankie Valli & The Four Seasons and their 1972 single, ‘The Night', as the brand inject some northern soul into what has been an otherwise samey Christmas playlist.

While Valli and company pinpoint the moment when "the night begins to turn your head around", the ad takes viewers on a stylised trip through violet fields, rhubarb forests, and even a meteor shower to indicate this is no ordinary spirit.

This heightened tone is further enhanced by a near-seamless tracking shot that weaves together party scenes and the odd local landmark. It's a fanciful yet intoxicating effort, which is precisely what the target market are looking for at this time of year.

Music: The Night - Frankie Valli & The Four Seasons

Product Category: Gin

Territory: UK



Glassworks
Director: Duncan Malcolm
Producer: Duncan Buxton
DOP: Sam Goldie (Operandi MGMT)

LS Productions

Annex Films
Prod Services: Ellen de Faux
1st AD: Fred Robinson
Colourist: Jonny Thorpe

Glassworks
VFX: Duncan Horn
3D Lead: Julian Johnson

Mcasso
Sound: Tom Martin
Producer: Hils MacDonald