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Honda Civic
'Palindrome'
4 December 2018 45s
Near-perfect symmetry.
by Andrew MacGregor

Have you ever noticed that the word ‘civic' reads the same backwards as well as forwards? Well, Honda certainly have, and this nifty piece of work from directors Los Pérez celebrates the art of palindromes in eye-catching fashion… albeit in familiar surroundings.

Yet another desert-set outing for the marque sees their vehicle pass its own name, as it were - realised as giant, mirrored letters. As if this dust bowl spectacle wasn't enough, each letter serves as a climbing wall, a skate park, and a tightrope station respectively.

While there is doubtless more desert excursions to come from Honda, this latest effort stands out thanks to its polished spin on linguistic curios. And before you ask, yes: we have checked if there are any other palindromic car names.

Product Category: Cars

Territory: USA



Caviar
Director: Los Pérez
Producer: John Winter
EP: Kim Dellara
EP: Jasper Thomlinson
DOP: Eduard Grau
Prod Design: Richard Lasalle
Stylist: Shirley Kurata
Electric Theatre Collective
Producer: Adam Watson

  Honda Civic - 'Palindrome'


Honda Civic
'Palindrome'
4 December 2018 45s

Near-perfect symmetry.

Have you ever noticed that the word ‘civic' reads the same backwards as well as forwards? Well, Honda certainly have, and this nifty piece of work from directors Los Pérez celebrates the art of palindromes in eye-catching fashion… albeit in familiar surroundings.

Yet another desert-set outing for the marque sees their vehicle pass its own name, as it were - realised as giant, mirrored letters. As if this dust bowl spectacle wasn't enough, each letter serves as a climbing wall, a skate park, and a tightrope station respectively.

While there is doubtless more desert excursions to come from Honda, this latest effort stands out thanks to its polished spin on linguistic curios. And before you ask, yes: we have checked if there are any other palindromic car names.

Product Category: Cars

Territory: USA



Caviar
Director: Los Pérez
Producer: John Winter
EP: Kim Dellara
EP: Jasper Thomlinson
DOP: Eduard Grau
Prod Design: Richard Lasalle
Stylist: Shirley Kurata
Electric Theatre Collective
Producer: Adam Watson

Honda Civic 4 December 2018
'Palindrome' 45s

Near-perfect symmetry.

by Andrew MacGregor

Have you ever noticed that the word ‘civic' reads the same backwards as well as forwards? Well, Honda certainly have, and this nifty piece of work from directors Los Pérez celebrates the art of palindromes in eye-catching fashion… albeit in familiar surroundings.

Yet another desert-set outing for the marque sees their vehicle pass its own name, as it were - realised as giant, mirrored letters. As if this dust bowl spectacle wasn't enough, each letter serves as a climbing wall, a skate park, and a tightrope station respectively.

While there is doubtless more desert excursions to come from Honda, this latest effort stands out thanks to its polished spin on linguistic curios. And before you ask, yes: we have checked if there are any other palindromic car names.

Product Category: Cars

Territory: USA



Caviar
Director: Los Pérez
Producer: John Winter
EP: Kim Dellara
EP: Jasper Thomlinson
DOP: Eduard Grau
Prod Design: Richard Lasalle
Stylist: Shirley Kurata
Electric Theatre Collective
Producer: Adam Watson