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Newsletter - 18 April 2024

It was a delight to be part of last night's screening of 'Jericho Ridge' at The Mill. Dog Eat Dog and director Will Gilbey deserve so much praise for producing a tight thriller that's engaging, funny and tense from first to last.

Will was such an interesting interviewee, as everyone who was there will testify. Through Will, we discovered the incredibly pragmatic decision-making that contributed to the creation of this film, and his account was a true demonstration of invention being the mother of invention.

This was the first in a series of screenings which will take place at the Mill in Wardour Street, so keep your eyes peeled for announcements about future events at our site.

Flonase - 'Bridgerton'

17 April 2024 (90s)

With season three of Bridgerton upon us, allergy relief brand Flonase wonder how nobility and gentry coped with hay fever season. Not well, as it turns out.

Flonase - 'Bridgerton'

17 April 2024 (90s)

With season three of Bridgerton upon us, allergy relief brand Flonase wonder how nobility and gentry coped with hay fever season. Not well, as it turns out.
Tim James Brown
Denis Crossan

Flonase - 'Bridgerton'

17 April 2024 (90s)

With season three of Bridgerton upon us, allergy relief brand Flonase wonder how nobility and gentry coped with hay fever season. Not well, as it turns out.
Tim James Brown
Denis Crossan
Matt Prickett - Work Editorial
Black Kite Studios
Richard Fearon - Black Kite Studios
Raja Sehgal - Grand Central

Johnny Foreigner, meet Joe Ventura.

17 April 2024

The adventures of Joe Ventura continue as he moves to London and signs with Johnny Foreigner for commercial representation.

Johnny Foreigner, meet Joe Ventura.

17 April 2024

The adventures of Joe Ventura continue as he moves to London and signs with Johnny Foreigner for commercial representation.

Johnny Foreigner, meet Joe Ventura.

17 April 2024

The adventures of Joe Ventura continue as he moves to London and signs with Johnny Foreigner for commercial representation.

Telenor - 'Missed Calls'

17 April 2024 (1 min 48s)

This remarkably moving commercial for Swedish telecoms company Telenor brings to mind Jesse Pinkman in 'Breaking Bad' listening endlessly to his deceased girlfriend's voicemail message.

Telenor - 'Missed Calls'

17 April 2024 (1 min 48s)

This remarkably moving commercial for Swedish telecoms company Telenor brings to mind Jesse Pinkman in 'Breaking Bad' listening endlessly to his deceased girlfriend's voicemail message.
Natanaël Ericsson - new—land
Niklas Johansson
Anna Lu Ingvarson

Telenor - 'Missed Calls'

17 April 2024 (1 min 48s)

This remarkably moving commercial for Swedish telecoms company Telenor brings to mind Jesse Pinkman in 'Breaking Bad' listening endlessly to his deceased girlfriend's voicemail message.
Natanaël Ericsson - new—land
Niklas Johansson
Anna Lu Ingvarson
Martin Zaar
Julien Alary
Ellinor Nilsson

Visit Flanders - 'Cycling in Flanders'

17 April 2024 (70s)

This tongue-in-cheek ad promoting tourism in Flanders is so counter-intuitive that DAVID can't help wondering whether it might have been funded by a rival tourist board.

Visit Flanders - 'Cycling in Flanders'

17 April 2024 (70s)

This tongue-in-cheek ad promoting tourism in Flanders is so counter-intuitive that DAVID can't help wondering whether it might have been funded by a rival tourist board.
Thomas de Boeck / Jannis Min Jou - DDB Brussels
Alex Orma - Czar
Sander Vandenbroucke
Chris Lievens

Visit Flanders - 'Cycling in Flanders'

17 April 2024 (70s)

This tongue-in-cheek ad promoting tourism in Flanders is so counter-intuitive that DAVID can't help wondering whether it might have been funded by a rival tourist board.
Thomas de Boeck / Jannis Min Jou - DDB Brussels
Alex Orma - Czar
Sander Vandenbroucke
Chris Lievens
Manu van Hove / Dries Derycke / Alex Orma
Olivier Ogneux

Salvation Army - 'I'm Hiring (DC)'

17 April 2024 (90s)

The slow burn pays off in a Salvation Army commercial from agency VML Paris and film collective BRBR.

Salvation Army - 'I'm Hiring (DC)'

17 April 2024 (90s)

The slow burn pays off in a Salvation Army commercial from agency VML Paris and film collective BRBR.
Arthur Cieutat / Nicolas Amiard - VMLY&R Paris
BRBR - Birth
Michal Babinec
Sandra Sasportas

Salvation Army - 'I'm Hiring (DC)'

17 April 2024 (90s)

The slow burn pays off in a Salvation Army commercial from agency VML Paris and film collective BRBR.
Arthur Cieutat / Nicolas Amiard - VMLY&R Paris
BRBR - Birth
Michal Babinec
Sandra Sasportas
Makedah Contout - Kouz

McDonald's - 'A Little More Mmm...'

17 April 2024 (60s)

This ad looks like a McDonald’s commercial and sounds like Classic FM.

McDonald's - 'A Little More Mmm...'

17 April 2024 (60s)

This ad looks like a McDonald’s commercial and sounds like Classic FM.
Leo Burnett
Tim Godsall - Anonymous Content
Stephen Keith-Roach

McDonald's - 'A Little More Mmm...'

17 April 2024 (60s)

This ad looks like a McDonald’s commercial and sounds like Classic FM.
Leo Burnett
Tim Godsall - Anonymous Content
Stephen Keith-Roach
Rick Russell - Final Cut
George Kyriacou - Black Kite Studios
Adam Smyth - String and Tins

UPS - 'SoloRider'

17 April 2024 (45s)

UPS connect an amputee golfer with Deryck Jernigan, general manager of SoloRider.

UPS - 'SoloRider'

17 April 2024 (45s)

UPS connect an amputee golfer with Deryck Jernigan, general manager of SoloRider.
The Martin Agency
Haley Elizabeth Anderson - Magna Studios
Tehillah de Castro
Elizabeth Beck

UPS - 'SoloRider'

17 April 2024 (45s)

UPS connect an amputee golfer with Deryck Jernigan, general manager of SoloRider.
The Martin Agency
Haley Elizabeth Anderson - Magna Studios
Tehillah de Castro
Elizabeth Beck
Federico Brusilovsky - Lost Planet

ClearScore - 'Big News'

17 April 2024 (30s)

To say life is complicated for Charlie (and Moose) would be an understatement.

ClearScore - 'Big News'

17 April 2024 (30s)

To say life is complicated for Charlie (and Moose) would be an understatement.
And Rising
Vaughan Arnell / Anna Arnell - Merman
Martijn van Broekhuizen

ClearScore - 'Big News'

17 April 2024 (30s)

To say life is complicated for Charlie (and Moose) would be an understatement.
And Rising
Vaughan Arnell / Anna Arnell - Merman
Martijn van Broekhuizen
Tim Thornton-Allan - Marshall Street Editors
Coffee & TV
Lewis Crossfield - Coffee & TV
Munzie Thind - Grand Central

Revolut - 'The Future of Money'

17 April 2024 (60s)

Emitt Fenn provides the soundtrack to a Revolut commercial chock-full of paranoia.

Revolut - 'The Future of Money'

17 April 2024 (60s)

Emitt Fenn provides the soundtrack to a Revolut commercial chock-full of paranoia.
Anomaly London
Tim Godsall - Anonymous Content
Barry Ackroyd

Revolut - 'The Future of Money'

17 April 2024 (60s)

Emitt Fenn provides the soundtrack to a Revolut commercial chock-full of paranoia.
Anomaly London
Tim Godsall - Anonymous Content
Barry Ackroyd
Rick Russell - Final Cut
Electric Theatre Collective
Sam Ashwell - 750MPH

Sainsbury's - 'Spring Fresh'

14 April 2024 (40s)

Orange Supermarket's advice for the last few months has been: "When in doubt, ask Sainsbury's."

Sainsbury's - 'Spring Fresh'

14 April 2024 (40s)

Orange Supermarket's advice for the last few months has been: "When in doubt, ask Sainsbury's."
Brad Woolf / Dan Bailey - New Commercial Arts
Freddie Waters - Pulse Films
Benjamin Kračun

Sainsbury's - 'Spring Fresh'

14 April 2024 (40s)

Orange Supermarket's advice for the last few months has been: "When in doubt, ask Sainsbury's."
Brad Woolf / Dan Bailey - New Commercial Arts
Freddie Waters - Pulse Films
Benjamin Kračun
Selected Works
Ben Gulvin - Wave Studios