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Totes good | |
by Melissa Roberts | |
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Directing duo BRTHR helm an NYC-styled spot for Marc Jacobs, featuring four models each paired with one of the brand’s bags. Much like the tongue in cheek visual of Lourdes Leon packing her bedroom’s contents into The Tote Bag, the ad has it all: aspirational fashion film feel, collages for visual texture, and an impressive ability to hide the limitations of models’ acting.
Product Category: Perfume
Territory: USA
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