The end of the world never looked so good as in this enthralling promo for KCPK's 'ATOM'. Broken satellites spin through space and meteorites shoot across the sky in the French electronic duo's latest visual outing, as scant few survivors seem to witness a cosmic end of days.

Complex VFX work adds layers of visual interest to the piece, with scenes of a dramatically dying sun and splintering planets contrasted with small moments of personal contemplation and even religious observance. Everyone approaches the cessation of all life differently, after all.

There's also a touch of the supernatural at play, with one figure possessed by lighting Thor-style and a pregnant woman appearing almost translucent as she's silhouetted against the expiring star. It's intriguing stuff which is aided by the accompanying track's hypnotic, relentless beat.

Product Category: Promos

Territory: UK

by Syd Briscoe

The end of the world never looked so good as in this enthralling promo for KCPK's 'ATOM'. Broken satellites spin through space and meteorites shoot across the sky in the French electronic duo's latest visual outing, as scant few survivors seem to witness a cosmic end of days.

Complex VFX work adds layers of visual interest to the piece, with scenes of a dramatically dying sun and splintering planets contrasted with small moments of personal contemplation and even religious observance. Everyone approaches the cessation of all life differently, after all.

There's also a touch of the supernatural at play, with one figure possessed by lighting Thor-style and a pregnant woman appearing almost translucent as she's silhouetted against the expiring star. It's intriguing stuff which is aided by the accompanying track's hypnotic, relentless beat.

Product Category: Promos

Territory: UK