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AGENCIES Which agency has the best ratings when you add 'em all up and average it out?
DIRECTORS And if you do the same thing with directors, who's top of that list?
CREATIVES Are you one of the twenty-five creatives who's won a coveted place on this list?
AGENCY PRODUCERS Or are you one of the most highly regarded agency producers in the UK?
FILM PRODUCERS You may have worked out that there's a bit of a theme developing by now.
BRANDS Mind you, this one's a bit different as it looks at the brands themselves.
FILM PRODUCTION COMPANIES Another company list - is your place of employment one of those on this list? If so, demand a pay rise - you're obviously doing something right.
POST / EDITING / SOUND COMPANIES We've bundled together all the tertiary companies into a single list. There are a few prominent companies on here that don't subscribe to DAVID. The fools.
DIRECTORS OF PHOTOGRAPHY Are you one of the best twenty-five cinematographers working in advertising? You are? Then you should be on this list.
Kode have signed the talented young director Lu Xiao Wei for commercials and music videos. EP Jack Goodwin calls her a "stellar addition" to the roster, saying: "When we first met earlier this year, it was abundantly clear how deeply passionate she is about telling creative stories, and how driven she is to refine her craft through our partnership.
"She is definitely one to watch," adds Goodwin, "and we look forward to piloting her career to new bounds." Given what's she already achieved with brands like Nike, Bumble, and Instagram, they have a solid base to work from.
So what does Lu have to say about all this? "I am incredibly excited to join forces with KODE - a production company that not only shares my vision and passion for storytelling but also embodies the creativity, innovation, and dedication that I believe are essential to producing exceptional work.
"Together, I believe we have the potential to create boundary-breaking, meaningful, and beautiful films that resonate with audiences on a profound level. I look forward to this collaboration and the amazing projects we will bring to life." DAVID will be all over her KODE debut as soon as it drops.
Samantha Jayne and Arturo Perez Jr, directors of the recent 'Mean Girls' reboot, have graduated from North Shore High School and enrolled at Park Pictures.