David Reviews

 "You're not an artist, Peggy. You solve problems." Don Draper.

LEMONADE REPS ENLIST ARMOURY.
17 December 2020

Dalston-based production company Armoury are the latest to join Corin West’s Lemonade for representation.

Since launching in 2011, Armoury have, among other things, pit a car against a jet suit; turned the Nativity into a pitch-black crime thriller; and wrangled alpacas during the coronavirus pandemic. New managing director Matt Hichens is excited to see what comes next.


"There have been a few changes here at Armoury as I have now taken over as MD," Hichens says, "so it really felt like the right time to stop talking and join forces with Lemonade. They are a great team and while it's been a really tough year for us all, I am feeling very positive about 2021."


The industry needs UK-based directors, awesome fresh talent, and experienced production… welcome Armoury!

 ”

Lemonade Reps founder Corin West is equally optimistic: "Armoury has an amazing roster of directors. Matt's been curating the roster for a number of years now and they have the likes of Jack Laurance, Will Williamson, and Sundance winner Jessica Sanders leading the charge on their documentary offering; they also have a killer comedy lineup with Cris Mudge, Simon Levine, and the remarkable talent that is Jim Field Smith."


"Where I'm really excited to be involved with Armoury," West says, "is representing major breakthrough talents like Otis Dominique, and the discovery and development of new talents like Mr Yanky and a few more to announce early next year. The industry needs UK-based directors, awesome fresh talent and experienced production… welcome Armoury!"

For more on how Armoury can bolster your next project, email Corin West via corin@lemonadereps.com or call 07792 675 779.

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David Reviews - Lovely Lenzie Ltd, Woodbourne House, Seven Sisters, Lenzie, G66 3AW. Telephone: +44 141 776 7766. Editor: Jason Stone.