David Reviews

 "You're not an artist, Peggy. You solve problems." Don Draper.

MY ACCOMPLICE SIGN BASMA KHALIFA.
21 April 2023

Writer and director Basma Khalifa has joined My Accomplice for commercial representation. Born to Sudanese parents then raised in Northern Ireland and Scotland, Khalifa is perhaps best known as the presenter of 'Inside the Real Saudi Arabia: Why I Had to Leave', a cathartic documentary about her place of birth.

Made with director Jessica King, the forty-five-minute film encapsulates Khalifa's open-minded approach: "With all my work I aim to challenge and/or breakdown preconceived notions of how society or individuals are viewed. To take a magnifying glass to the things we don't talk about enough and to unpack them with the nuisance they deserve."



This makes her a shrewd addition to the team at My Accomplice, as she also advises brands on diversity and inclusion. So, what does HQ have to say about their new recruit?

"Her varied disciplines as documentarian, social commentator as well as being a journalist and stylist further feed into a fresh, beautifully crafted style of direction. Basma continues to use her platform to speak out about injustices and stand in solidarity with women everywhere."



You can watch more of Basma Khalifa's work here. Next, drop Tanya Ramsurrun a line via tanya@myaccomplice.co.uk.

Stories

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Stories

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