David Reviews

 "You're not an artist, Peggy. You solve problems." Don Draper.

THREE SHADES ENLIST WITH KNUCKLEHEAD.
3 March 2023

Dean Kay-Barry, Simran Lotay, and Warren Berchie (aka Three Shades) are now part of Knucklehead's music and content roster. Childhood friends, travel buddies, and now co-directors, the trio know each other inside outa bond unlike many in the industry.

Three Shades explain: "People are often very intrigued by the directing trio dynamic and it's something we pride ourselves on, being such close friends with similar tastes but also how we push ourselves and bring the best out of each other, constantly pushing the limits of our creative output."



They've directed two promos at Knucklehead already, both for Australian producer Luude. Before they disappear to make another, Three Shades say: "Having worked independently for the last few years, we felt this was the right time to reach out to a production company and the connection couldn't have been more natural. Their reputation and experience in pushing creative standards is exactly what attracted us and we're humbled they wanted to take us on."


Three Shades are smart, talented, and the process with them is always fun.

 ”

"It's an honour to be on a roster with so many incredibly talented individuals and we're ready to start this next stage of the journey with the team!" Since Three Shades never seem to slow down, expect their next project to drop sooner rather than later.



The last word goes to head of music videos and content, Ore Okenodo, who already digs what the threesome bring to Knucklehead HQ: "Three Shades are smart, talented, and the process with them is always fun. I'm excited to see what we make together."

Click here to see more from Three Shades. To discuss availability, speak with Annabel Kennedy on 020 7292 7950 or email annabel@knucklehead.tv.

Stories

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Stories

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