David Reviews

 Biting the hand that feeds us since 2002.

LUIS CERVERO AND PLEIX TURN ROGUE.
19 January 2018

Spanish filmmaker Luis Cervero and French collective Pleix have joined Rogue Films for representation. Cervero is a sought-after director in both advertising and cultural circles, while Pleix combine technical and creative talent.

Let's see what Rogue's new additions have to offer...


1. Luis Cervero



Valencia-born Cervero arrives in London with a diverse reel. His expressive style led him to spearhead various museum and cultural events - naturally, brands soon wanted a piece of him.

For example, this 2017 Petit Bateau commercial pits the children's clothing brand against one lad's hectic schedule.


Blending playful choreography and interactive costume design, Cervero's film suggests the brand can withstand even the most hectic adventures.


There are so many brilliant ideas in [Luis’s] work - I mean, how many ideas can one fit inside a single human skull?

 ”

Now firmly established in the commercial realm, Cervero is also keen to enhance his promo reel. Partner and EP Barney Richard thinks the man he describes as a "polymath" will do just that.


Richard says: "Luis Cervero is our newest Rogue and we're very proud to have him here. There are so many brilliant ideas in his work - I mean, how many ideas can one fit inside a single human skull?"

Cervero himself says: "When I got approached by the good people at Rogue it was love at first sight. Not only is it a company I've followed and admired for years, but it's also taken a fresh new energy with uber-cool lads that instantly made me feel like it was a natural match.

"I hope this new step in my career brings me the opportunity to dive deeper into the British market and develop beautiful projects and relationships. Give us a shout."


2. Pleix



Pleix are Rogue's first ensemble signing. Comprised of digital artists and CG whizzes, their skill set allows them to tackle a variety of briefs and projects - such as Amnesty International's campaign against capital punishment.


The Paris studio's treatment conveys the charity's desire to bring about tangible change. Thus, wax aggressors melt as the charity's signature candle burns.


Pleix are consistently innovating and their reel is a beautiful mixture of multi-media, event production, and visual artistic work.

 ”

As clients pursue ever more ambitious outcomes, MD Orlando Wood thinks Pleix will give Rogue the edge: "Pleix are consistently innovating and their reel is a beautiful mixture of multi-media, event production, and visual artistic work that makes them a perfect mix for the type of work we're keen to do at Rogue.

"More broadly, I think their breadth of experience makes them a perfect fit for the new styles of production and creativity we're seeing come out of agencies and brands and we're very excited to have them on board."

For more on Luis Cervero and Pleix, speak to Rogue's Barney Richard on 020 7907 1000 or email him via barney@roguefilms.co.uk.

Stories

JOHN TURNER ARRIVES AT DARK ENERGY.

Seasoned commercials director and lapsed cricketer John Turner is the latest to join Matt Brown's contingent at Dark Energy.


HORNET SIGNS DIRECTOR CÉSAR PELIZER

Top animation studio Hornet have added London-based Brazilian director César Pelizer to their roster.


IT'S JIM WEEDON FOR DARLING FILMS.

Director Jim Weedon has joined Darling Films for commercial representation.


SPIKE MORRIS EMERGES AT VISION.

Up-and-coming director of photography Spike Morris is the latest to join Vision's ETV (Emerging Talent at Vision) roster.


HEAR, HEAR FOR AUDIO DESCRIPTION.

Some of the UK's biggest television networks have joined together to support the Royal National Institute of Blind People's campaign for improved access to audio description (AD).


FRED SCOTT AT
ARCHER'S MARK.

Director Fred Scott is on the roster at Archer's Mark. Though known primarily for his documentary work, there's a lot more to him than that.


THE SWEETSHOP SIGN JAKOB MARKY

The Sweetshop have signed director Jakob Marky for global representation, excluding Europe.


BEN HOLMAN IS LIVE AT ITN PRODUCTIONS.

ITN's foray into commercial production now has respected filmmaker Ben Holman along for the ride.


TWO JOIN OB MANAGEMENT

OB Management have announced a pair of new signings: events and production company HELO and director Carlos Lopez Estrada.


T J O'GRADY-PEYTON JOINS HEY WONDERFUL.

Irish director T J O'Grady-Peyton has joined Hey Wonderful for commercial representation through Darling Films.


RONDA JOINS NOT TO SCALE

Not To Scale have signed directing trio Ronda to their roster for UK and US representation.


STRAIGHT 8'S BIG LONDON SHOW

Fans of Straight 8's unique format will be pleased to know they can commune with fellow fans at next Saturday's major event at the NFT on London's South Bank.


NEXUS STUDIOS SIGN LUCAS ZANOTTO.

Nexus Studios have signed Lucas Zanotto for exclusive representation in the UK, US and Amsterdam.


PAPAYA FIND A TIGER IN A JAR.

Papaya Films have added directing duo and foodies Tiger in a Jar to their roster.


CAL GORDON'S BURNING AMBITION LEADS TO MISSION CREEP.

Cal Gordon is a young man in a hurry. You'd think that being co-owner of a successful film production company would keep him busy but that hasn't stopped him opening a separate post production company.


TRAKTOR BOYS KICK UP AT STINK

Directing collective Traktor have consolidated their relationship with Stink by signing up for global representation.


LIGHT + MATHEMATICS FOR NERD

NERD Productions have signed Peter Szewczyk under Light + Mathematics for representation.


ALL EYES ON LEE THOMAS AT VISION.

Vision have added cinematographer Lee Thomas to their ETV (Emerging Talent at Vision) roster.


TWO THROUGH THE DOOR AT JELLY LONDON.

Jelly London are pleased to announce the arrivals of French director and animator Geoffroy de Crécy and Swedish illustrator Alva Skog.


PARTIZAN ENLIST JAKE OLESON.

Filmmaker Jake Oleson is the latest to join the ranks at Partizan for commercial representation.


A-MNEMONIC RIDING HIGH ON LOVE ISLAND SUCCESS.

The cultural phenomenon that is 'Love Island' hasn't just had the staff at ITV celebrating its success.


FULL CIRCLE.

Advertising industry legend Tracy Stokes has spent her entire career supporting creativity, and now she's doing the same thing away from the business.


FAT LEMON ADDS COMEDY KUDOS WITH ADDITION OF JIM OWEN.

Fat Lemon adds comedy kudos with addition of Jim Owen.


ANDERS HALLBERG ARRIVES AT YOU ARE HERE.

Swedish director Anders Hallberg has joined You Are Here for commercial representation.


NICO BEYER AND JIM FIELD SMITH JOIN ARMOURY

Armoury have signed Nico Beyer and Jim Field Smith to their roster for commercial representation.


Stories

David Reviews - Lovely Lenzie Ltd, Woodbourne House, Seven Sisters, Lenzie, G66 3AW. Telephone: +44 141 776 7766. Editor: Jason Stone.