David Reviews

 "You're not an artist, Peggy. You solve problems." Don Draper.

SQUAT ARE SAMSUNG UP TO?
1 September 2024

"YOU are the controller" is how Microsoft sold the Kinect for Xbox consoles back in the 2010s. The motion sensor failed to transform video games like they hoped it would, but Samsung and gym chain Basic-Fit must have liked what they saw.

The two brands have come up with 'Galaxy Space Squat', a game that uses data from the Galaxy Watch 7 and the Galaxy Watch Ultra to move a spacecraft. Gym-goers 'pilot' the ship with squats, believe it or not, though success depends on more than just raw power. Controlled movements are needed to steer the ship over and under obstacles.

With a retrowave look that harks back to the golden age of arcade games, the project aims to make exercise in Belgium, Luxembourg, and the Netherlands more—you guessed it—fun. Those who live for leaderboards will be glad to know the winner gets a Galaxy Watch Ultra made with aerospace-grade titanium. No wonder Samsung and Basic-Fit plumped for a spacecraft.


Stories

NEXUS SWOOP FOR HANNAH LAU-WALKER.

Nexus Studios say Hannah Lau-Walker is "the kind of exceptional talent that we are proud to champion".


ALE DORDONI HEADS TO FINAL CUT.

Italian editor Alessandro 'Ale' Dordoni has joined the UK roster of Final Cut.


OB42 LAND SHANE MEADOWS.

OB42 have completed the signing of Shane Meadows, director of 'The Virtues' and the 'This is England' saga.


ERIN MURRAY AND FRANCOIS LALLIER ARE ACADEMY MATERIAL.

Academy Films are all smiles as they welcome Erin Murray and François Lallier to the fold.


SOMESUCH SIGN CHARLOTTE REGAN.

Somesuch have signed 'Scrapper' director Charlotte Regan for global representation.


MICHAEL MIDDELKOOP JOINS 100%

Acclaimed director Michael Middelkoop has joined forces with 100% in Amsterdam.


MINDSEYE'S JUST THE TICKET FOR RIKKE GREGERSEN.

Rikke Gregersen, one of Norway’s standout directors of commercials and short films, has completed her move to MindsEye.


ELEANOR UK WELCOMES ARIEL DANZINGER

Much to the delight of Eleanor's Sophie Gold and her newly-installed London MD Kate Elson, the company has added Ariel Danzinger to its roster of directors.


NITRAM JOINS HAMLET.

Nitram, a director who eats scripts for breakfast, lunch, and dinner, is now represented by HAMLET in France, Belgium, the Netherlands, China, and Asia-Pacific.


OB42 ADD MARTIN WEBB TO THEIR ROSTER.

London-based director Martin Webb has joined OB42 for global representation.


BARCELONA-BASED BRUT PARTNER WITH BRAND NEW SCHOOL

Barcelona animation studio and innovative NYC company Brand New School have formed a strategic partnership as part of the latter's bid for global domination.


LOS PÉREZ FOR BISCUIT FILMWORKS IN LONDON

Biscuit Filmworks has extended its relationship with directing duo Los Pérez by adding them to its UK roster.


DANIEL WARWICK JOINS OBJECT & ANIMAL

Object & Animal have strengthened their offer by adding director Daniel Warwick to their roster.


EPOCH PARTNERS WITH KNUCKLEHEAD UK

A new epoch for Epoch as they join forces with Knucklehead in the UK in pursuit of business in the UK and beyond.


JAKE MAVITY'S SHORT CALICO SET FOR UK RELEASE

At a screening a few months ago, DAVID had the great pleasure of watching Jake Mavity's short film 'Calico' and soon you'll be able too.


OB42 LAND CHRIS MORRISH.

It's a case of the Morrish, the merrier as director Chris Morrish joins OB42 for representation in the UK and the US.


ARMOURY SWOOP FOR PHOEBE BOURKE.

Armoury have swooped for writer, director, and producer Phoebe Bourke.


YON MOTSKIN'S FULL OF DARLING-DOO.

Darling Films have signed "a really, really delightful human" in the form of Yon Motskin.


ALEX GREGORY SAYS, STOP! HARBOR TIME!

Harbor's new Executive Creative Director of Advertising Colour, UK, is none other than Alex Gregory.


CICLOPE ANNOUNCES ITS FULL PROGRAMME FOR BERLIN 2024.

CICLOPE Festival returns to Berlin this October, and has just announced its full programme and speaker lineup.


NOT TO SCALE SIGN PETER BAYNTON.

Peter Baynton of 'The Boy, the Mole, the Fox, and the Horse' fame has signed for Not To Scale.


GEOFFREY LILLEMON JOINS THE 100% CLUB.

VFX whizz Geoffrey Lillemon has joined 100%, née HALAL, for representation.


MATTHEW DILLON COHEN LANDS AT BISCUIT.

Matthew Dillon Cohen wants to get weird and go underground as Biscuit Filmworks's newest director.


MIKEY PEHANICH RETURNS TO THE MILL.

Senior colourist Mikey Pehanich has returned to The Mill after five years with Blacksmith.


PARTIZAN WELCOME ETHAN & TOM.

Director duo Ethan Barrett and Tom Gullam are now on the books at Partizan for global representation.


Stories

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