David Reviews
 "You're not an artist, Peggy. You solve problems." Don Draper.
HOPE SOGNI HAS ENTERED THE BEAUTIFUL GAME.
23 November 2023

Remember when Fifa's president, Gianni Infantino, said that women should "pick the right battles" in the fight for equal pay? That's easy for Infantino to say when he was re-elected unopposed for another four years in charge.

The likes of creative agency Dark Horses and Lewes Football Club CEO Maggie Murphy want change (and not the small kind). That's why they hired Twise.ai to create Hope Sogni—the first-ever female candidate for Fifa president. For context, there have been nine men in the role since 1904—one of whom was Sepp 'Short Shorts' Blatter.

Sogni's first 'address' is a trip through the uncanny valley, but one with good intentions ("FIFA must hold up its own mirror and decide whether what they see looking back is in fact a beautiful game"). Fans can also chat with Hope at Twise.ai's website—let's face it, even a chatbot is better company than Infantino!
Stories
PRODCO PRESENT LUNA CARMOON.

Luna Carmoon, director of 'Hoard' and 'Shagbands', has joined ProdCo for global representation.
THE BTS THREAD

This thread includes all the BTS films that we come across and will be added to on a regular basis.
NO.8 SCORE JONNY TULLY.

Prolific colourist Jonny Tully has completed his move from No.8.
TINY BULLET JOINS ARTS & SCIENCES LONDON

Tiny Bullet, already represented by Arts & Sciences in the US, has now joined their London roster as well.
COLOURIST SHARON CHUNG JOINS WASH.

It's a big win for Wash as they welcome colourist Sharon Chung into the fold.
ITV WANTS US TO REMEMBER OUR FRIENDSHIPS

As part of their ongoing effort to remind us to look after our wellbeing, ITV and Uncommon have launched a new initiative.
CHANNEL 4'S DIVERSITY IN ADVERTISING AWARD 2024: INCLUSIVE BY DESIGN

Channel 4's Diversity in Advertising Award is back, and the brief for 2024 is Inclusive by Design.
MATT TURNER JOINS NO.8 AS CREATIVE DIRECTOR OF COLOUR.

No.8 have a new Creative Director of Colour in the form of Matt Turner.
LOOP TALENT WELCOME PRODUCTION DESIGNER DELPHINE FYRST.

Danish production designer Delphine Fyrst has joined Loop Talent as she continues to make a name for herself in the UK.
GERMAN TORRES SIGNS FOR NM TALENT AT NM PRODUCTIONS.

German Torres has become the latest director to join the NM Talent roster at NM Productions.
FINCH SWOOP FOR ARUNDATI THANDUR.

FINCH have added director Arundati Thandur to the roster after the success of 'I'm Dying Inside' for Modibodi.
TV KLAXON: PIGLETS.

HunkyDory's Victoria Pile directs a new comedy for ITVX about police trainees.
1STAVEMACHINE AND EMIL NAVA LAUNCH AMMOLITE MACHINE.

Ammolite, the company founded by director Emil Nava in 2019, has become Ammolite Machine.
BLINK SNAP UP DANIELLE LEVITT.

American photographer and director Danielle Levitt is now on the books at Blink.
WILLIAM STEFAN SMITH JOINS BISCUIT FILMWORKS.

Director William Stefan Smith has signed for Biscuit Filmworks in the UK and the US.
ISBA, THE APA AND THE IPA AIM FOR PERFECT PITCH

Three trade bodies have come together in an attempt to create a less imperfect way of bidding for business.
FINAL CUT SIGN NAYIM SAATI.

Nayim Saati's career as a shit-hot editor has taken him from New York to Amsterdam, where his work for 72andSunny caught the eye of Final Cut.
LOOP TALENT LAND MARTI GUIVER.

Director of photography Marti Guiver is now represented by Loop Talent for commercials, music videos, fashion films, and more.
BENNETT JOHNSON ARRIVES AT MISSING LINK FILMS.

Director Bennett Johnson says Ben and Heather Link are "a bit of a dream team" as he joins Missing Link Films for UK representation.
JARED CLAYTON JOINS ACADEMY FILMS.

Self-taught director Jared Clayton is now on the books at Academy for UK and US work.
REVOLVER WELCOME TASO ALEXANDER.

Good news for Revolver as Taso Alexander joins for commercial representation Down Under.

FREDDIE CATTANEO SIGNS FOR RATTLING STUFF.

Freddie Cattaneo has become the latest addition to the roster at Rattling Stuff.
PRACTICE MAKES PERFECT FOR JELLY.

American creative workshop Practice are now represented by Jelly for global work.
SEBASTIAN THIEL AND SAM AND DAVID CUTLER-KREUTZ JOIN OB42.

Not one, not two, but three new faces have arrived at OB42: Sebastian Thiel and brothers Sam and David Cutler-Kreutz.
KEEGAN BRADLEY FACES ANOTHER TEST.

With Keegan Bradley in the news, DAVID thought he'd revisit one of the best golf ads of all time.
Stories
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