David Reviews

 It's the work, stupid.

MINDCASTLE MEETS MINDSEYE.
28 September 2017

Commercial directing duo Mindcastle have joined MindsEye for UK representation.

The Seattle-based duo are Casey Warren and Danielle Krieger. MindsEye MD Hughie Phillips admits he's been looking for a director of Mindcastle's calibre for some time: "The fact that we've got two for one is all the better!"

Warren and Krieger met in high school as budding photographers, while college saw them transition to film. Even as students, their potential was apparent - something ESPN was keen to nurture.

The broadcaster tapped them to shoot coverage of the NFL draft. Since then, the duo have become regular fixtures in American sports advertising.



Other sectors have taken note, too. Mindcastle's knack for documentary-style visuals and measured pacing continues to attract global brands. Their recent work persuaded MindsEye they were ready for the UK market.


The voice [Mindcastle] give to their work and the stunning visual flair was an immediate draw.

 ”

Film buffs and tequila fans alike will be appreciate this atmospheric Patrón commercial starring Guillermo del Toro. Flitting between the director's imposing study and the Mexican countryside, the ad brims with Gothic allure.


Mindcastle also balance TVC work with their growing short film reel. They appreciate MindsEye's supportive approach towards personal projects: "Their passion for filmmaking, the quality of their work, and their track record of developing talent were all a big draw to us."



The pair add: "We are very excited about the support they can provide and are looking forward to an exciting future together".

As for MindsEye, Hughie Phillips predicts instant returns: "The voice they give to their work and the stunning visual flair was an immediate draw. They bring a new skillset to our roster and we are thrilled to be representing them in the UK. Watch this space!"

Have a gander at Mindcastle's showreel here, then ring Attilio Gianfrancesco on 020 7636 4100 or email him at attilio@mindseye.london for more information.

Stories

SONNY LONDON WELCOME IMANOL

Sonny London have added an Iberian twist to their roster by recruiting Spanish director IMANOL.


JUAN PABLO ZARAMELLA JOINS NERD

NERD Productions have signed distinguished animator Juan Pablo Zaramella to their roster.


GREGGS ROLL WITH IT.

Any product launch that riles Piers Morgan is off to a good start, and that's precisely the reaction that has greeted Greggs and their new vegan sausage roll.


EDA 2019

An annual contest in Ireland which aims to identify and nurture new directorial talent has sent a strong signal of intent by renaming itself.


ITV RING IN THE CHANGES.

ITV's idents are to receive a weekly makeover courtesy of a new initiative called ITV Creates.


THE RISE AND RISE OF SEB EDWARDS.

Seb Edward's already high profile received a boost when he directed the most recent John Lewis Christmas ad.


TOMAS JONSGÅRDEN IS INDEPENDENT

Independent Films have signed Swedish director Tomas Jonsgården to their roster.


ACADEMY REWARDS.

2018 was a very good year for Academy Films.


THE VISIONARIES SCORE A BRACE.

Indie director ensemble The Visionaries are pleased to announce the signings of Paul Casey and Toby Meakins.


THE QUIET AMBITION OF COURTNEY PHILLIPS

Courtney Phillips has the perfect blend of youth and experience as he looks to take his career to the next level.


EWAN JONES MORRIS JOINS FRIENDS ELECTRIC

Friends Electric have signed award-winning director Ewan Jones Morris to their roster for representation.


BISCUIT SIGN RACHEL MCDONALD AND THE GLUE SOCIETY.

Biscuit Filmworks have gone on a pre-Christmas signing spree by adding a brace of new directors to their roster.


ARMOURY BRING IN THE BIG GUNS.

Production company Armoury added some serious ammunition to their offer when Matt Hichens and Nicci Clark join the team earlier this year, and they're already feeling the benefits.


TWO THROUGH THE DOOR AT KODE.

Kode have bolstered their roster by signing directors Huse Monfaradi and Locky for representation.


LIEF WELCOME SAVANAH LEAF.

Those who believe in nominative determinism will be pleased to know that director-stroke-photographer Savanah Leaf has joined the roster at Lief.


NERD PRODUCTIONS SIGN BRETT DE VOS

NERD Productions have completed the signing of filmmaker Brett De Vos for representation.


HARVEY PEARSON JOINS MY ACCOMPLICE

Director Harvey Pearson has joined the roster at My Accomplice.


CHANNEL 4 SAY PAINT THE TOWN PURPLE.

Channel 4 have partnered with disability awareness group PurpleSpace to mark International Day of Persons with Disabilities on Monday 3rd December.


CRAFTWORKS @ FOCUS

There will be a mini CraftWorks at The Location Guide's Focus event on Wednesday 5th December. And it's free.


KLVDR JOINS PULSE FILMS.

Kalvadour Peterson aka KLVDR is the latest to join the ranks at Pulse Films for commercial and music video representation.


NIALL O'BRIEN ARRIVES AT FURLINED UK.

Furlined's director-cum-photographer Niall O'Brien is now available for UK representation after making a leap across the Atlantic.


SMUGGLER ENLIST TOM SPEERS.

Smuggler are pleased to announce the signing of "natural and instinctive filmmaker" Tom Speers for representation in the UK, Europe, and Asia.


JASON SMITH IS DED TO US.

Director Jason Smith has joined the directors roster at DED - the energetic start-up founded earlier this year - for UK representation.


HELVETICA ARE NEXUS STUDIO'S TYPE.

Belgian directing duo Helvetica predict "exciting times ahead" as they join Nexus Studios for commercial representation.


PARTIZAN SHED LIGHT ON DARKROOM

Partizan have underlined their commitment to nurturing fresh directing talent by introducing their new developmental roster, Darkroom.


Stories

David Reviews - Lovely Lenzie Ltd, Woodbourne House, Seven Sisters, Lenzie, G66 3AW. Telephone: +44 141 776 7766. Editor: Jason Stone.