David Reviews

 "You're not an artist, Peggy. You solve problems." Don Draper.

MATT SMUKLER ARRIVES AT SNAPPER.
2 March 2023

Snapper have added seasoned American director Matt Smukler to their ranks. The move coincides with the release of his feature debut, 'Wildflower', starring Kiernan Shipka (Mad Men, Chilling Adventures of Sabrina) and Jean Smart (Hacks, Fargo).

Based on a true story, the film centres on Bea (Shipka), a Las Vegas teenager with neurodivergent parents. Cut from the same cloth as titles like 'I Am Sam' and 'What's Eating Gilbert Grape', the film demonstrates Smukler's knack for stories laced with honesty, vulnerability, and humour.



As Smukler prepares to make his mark on the big-screen, he reaffirms his love for TVCs: “Blending art and commerce is not easy, but when done well, it’s magical. I’m obsessed with doing it well.” Previous work for brands like Belvita, Cheerios, and the Illinois Lottery prove that obsession can indeed be healthy.

Keen to fuel Smukler's ad-diction is Snapper owner Helen Hadfield, who says: "Matt is a must-have addition to our roster of talented storytellers. A brilliant observer of human behaviour, Matt delivers content using every skill in a filmmaker's arsenal with an exacting precision to fully realise the story's potential. It is no wonder that his films stay with you."


To discuss a potential collaboration with Matt Smukler or any of Snapper's directors, ring Helen Hadfield on 07770 584 908 or email helen@snapperfilms.tv.

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