|
|
|
|
|
|
|
|
Virgin Mobile
"Pamela Anderson" |
|
30s
14 Oct 2006 |
|
 |
|
Dim-witted agent Kyle returns - he's trying to secure a new gig for Pamela Anderson. She's just signed a contract with Virgin Mobile which disappoints Kyle who was on the brink of gaining her employment as one of the swimsuit-clad women holding up placards announcing the round number at the wrestling.
|
|
|
|
|
|
|
Low Low Cheese
"Mouse" |
|
30s
14 Oct 2009 |
|
 |
|
This highly amusing commercial for Low Low Cheese uses some clever jiggery pokery to make it appear as though an intrepid mouse is willing to risk a minefield of mousetraps in order to get hold of some. Sometimes, sheer scale can create a great comic effect.
|
|
|
|
|
|
|
Low Low Cheese
"Mouse" |
|
40s
14 Oct 2009 |
|
 |
|
This highly amusing commercial for Low Low Cheese uses some clever jiggery pokery to make it appear as though an intrepid mouse is willing to risk a minefield of mousetraps in order to get hold of some. Sometimes, sheer scale can create a great comic effect.
|
|
|
|
|
|
|
Palm Pré
"Flow" |
|
40s
14 Oct 2009 |
|
 |
|
The choreographers responsible for the opening and closing ceremonies at the Beijing Olympics helped Tarsem create this extraordinary ad for the mobile phone known colloquially as the 'iPhone Killer'. US audiences found this ad 'creepy'... what are they afraid of?
|
|
|
|
|
|
|
Post Office
"Handled With Care" |
|
60s
14 Oct 2012 |
|
 |
|
This impressive-looking commercial focuses on the role played by the Post Office in all our lives. A male voiceover explains how he can "be in Sweden one minute and Thailand the next" before describing the various ways he can help people too. It's an ambitious attempt to upgrade our notion of the Post Office but have they over-reached?
|
|
|
|
|
|
|
Hyundai
"Speech" |
|
30s
14 Oct 2013 |
|
 |
|
This US commercial for Hyundai cleverly taps into the current vogue for all things zombie... and the fact that it was first broadcast during last Sunday's keenly anticipated first episode of the new series of The Walking Dead demonstrates the value of doing so.
|
|
|
|
|
|
|
Hiscox
"The Home I Grew Up In" |
|
40s
14 Oct 2014 |
|
 |
|
Aside from the music, this is an excellent piece of work. It brilliantly reminds us how our homes are at the centre of our existence and - tacitly - how important it is to make sure they're well insured so we don't have to worry about starting again from scratch. It uses an innovative technique to demonstrate this idea - the rooms in his house rotate to reveal their contents and illustrate the different facets of his life.
|
|
|
|
|
|
|
Samsung Galaxy
"Get Some" |
|
45s
14 Oct 2014 |
|
 |
|
This very attractive online spot for Samsung Galaxy Note certainly knows how to show off the phone's features to best advantage. Filmed in Barcelona, it features Lykke Li's hit Get Some (which Apple's lawyers may be interested to know was also used in the iOS5 video, ahem) and takes us through a day in the life of various young people for whom the phone is essential.
|
|
|
|
|
|
|
Vodafone
"Amy and Niall" |
|
40s
14 Oct 2014 |
|
 |
|
Once again, Grey London's work for Vodafone in Ireland provides some of the strongest advertising for a mobile phone network anywhere in the British Isles. The 6.4 million people south of the border on the island next to ours are the recipients of a really excellent campaign and this latest film - directed by Kevin Thomas - is no exception.
|
|
|
|
|
|
|
McDonald's
"Live Bolder" |
|
40s
14 Oct 2015 |
|
 |
|
McDonald's appear to have embraced their own message about living bolder by the looks of this commercial for a pair of new variants available from the fast food giant.
When a customer tentatively asks for "the BBQ pulled pork one and a hot peri peri chicken one", a tattooed young woman in the 'kitchen' behind leaps into action. The food looks genuinely appealing - as we'd expect from director Gus Filgate - but the real strength of this ad comes from the casting and performance of the young woman and the great choice of soundtrack.
|
|
|
|
|
|
|
BT Broadband
"Super Smooth" |
|
30s
14 Oct 2015 |
|
 |
|
Rebel Wilson continues to work her magic for BT Broadband. This time she's primed to compare a super-smooth guy to the experience of using BT, but her obvious attraction to him compels her to suggest improvised takes. We love her purely meta knowingness in these spots: she knows that we know that she knows that we the public love in-jokes about how ads are made, and plays this up to the hilt.
|
|
|
|
|
|
|
Clearasil
"Teacher Truths" |
|
60s
14 Oct 2015 |
|
 |
|
In a sweet twist on the formula, there's not a spotty teen in sight in this Clearasil commercial. Instead, the spotlight is turned on the teachers who deal with the brand's teen audience nearly every day. And it's clear these educators are just as bright-eyed and hopeful as the day they first stepped into the classroom!
|
|
|
|
|
|
|
VW Motability
"Brother and Sister" |
|
2 mins 22s
14 Oct 2016 |
|
 |
|
Amelia Hashemi's latest film for VW Motability depicts a sibling bond that takes a little time to thaw. A girl is disappointed when her older brother arrives to pick her up from a birthday party. Her attitude seems a tad harsh, though his choice of music leaves a lot to be desired. Brother knows best though - all it takes is some seagull trivia and ice cream to get things back on track.
|
|
|
|
|
|
|
Pampers
"Amazing Babies" |
|
60s
14 Oct 2016 |
|
 |
|
Amanda Blue's documentarian eye is perfect for this Pampers film focusing on our special connection to babies. Somehow avoiding mawkishness, Blue captures a series of special moments illustrating how a smile from a baby can affect all manner of human interactions. We were particularly taken with the vignette on the bus, not least because the man reading the newspaper appears at first to be really grumpy with the youngster interrupting his journey.
|
|
|
|
|
|
|
McCain Brew City
"Beer Munch" |
|
30s
14 Oct 2019 |
|
 |
|
Elevating bar snacks to gourmet level is the latest ambitious project from McCain... well, elevating them to the freezer aisle, at least. 'Beer Munch' is the straightforwardly-named gist of this amusing ad, which sees the British public fall in love with various beige nuggets of booze-absorbing goodness. Director Zach Math has coaxed some lovely OTT performances from his cast, which lends a light-hearted tone to proceedings.
|
|
|
|
|
|
|
Diamond Producers Association
"The Diamond Journey" |
|
3 mins 59s
14 Oct 2019 |
|
 |
|
A diamond's journey through the ages takes centre stage in this intriguing film for the Diamond Producers Association. From cosmic origins to far flung futures, there's affection and romance aplenty as the stone follows its winding path back to where it came from. With a quietly compelling narrative and atmospheric soundtrack, the film turns the precious stone into something far more significant than just an expensive gift.
|
|
|
|
|
|
|
AFK Arena
"Caught in the Act" |
|
30s
14 Oct 2020 |
|
 |
|
Actor, producer, and Animal Crossing resident Elijah Wood stars in this endearing 30" ad for AFK Arena - a mobile role-playing game (RPG) and certified homewrecker. Well, that's if you believe Uzgahk the Horrid. He stars in a rival, 'World of Warcraft'-style RPG that no longer scratches Wood's gaming itch. One-hundred-and-fifteen hours spent upgrading a loincloth seemingly does that to a relationship.
|
|
|
|
|
|
|
Dunelm
"Home. We Get It (Director's Cut)" |
|
90s
14 Oct 2020 |
|
 |
|
Home is now not only where the heart is, but where almost all of our day-to-day lives take place. Work, school, socialising - 90% of it happens within our own four walls. This charming commercial for Dunelm argues that these confines should at least be as comfortable as possible. Director Jesper Ericstam's film skilfully blends both quirky and familiar moments of life at home.
|
|
|
|
|
|
|
Ben's Original
"Original" |
|
55s
13 Oct 2021 |
|
 |
|
Families all over the world bring their own flair to the table in this polished commercial for Ben's Original rice. Households of all colours, creeds, and compositions use the brand's microwavable rice as the basis for a meal during the 55" montage, proving that the kitchen is truly at the heart of every home.
|
|
|
|
|
|
|
Canal+
"La Punition" |
|
44s
14 Oct 2021 |
|
 |
|
A dire maths grade proves a feckless teenager’s downfall in this droll Canal+ commercial. Dismayed by her son's indifference, mum pulls the plug on the advertised channel. It may not seem like a big deal at first, but the casualties soon rack up. Mum's helpful reminders of what he's lost are relentless...and she's happy to work overtime.
|
|
|
|
|
|
|
Santander
"Stop! Scammer Time" |
|
60s
14 Oct 2022 |
|
 |
|
Some couples, like Ant & Dec, do everything together—even catch Covid-19 at the same time. They still run the Bank of Antandec as well, and this 60" commercial introduces their latest innovation: Fraud Detecting Scammer Pants. Well, it's better than anything Liz Truss and Kwasi Kwarteng have come up with.
|
|
|
|
|
|
|
Ryvita Minis
"Fern Gets Ready" |
|
30s
14 Oct 2005 |
|
 |
|
Clever special effects are used to make it appear that Fern Britton is a lithe size 10 who wears a fat suit when she appears on television. DAVID doesn't want to seem po-faced but it's hard not to worry that Britton has undermined her position as a role model for larger women who are comfortable with their weight.
|
|
|
|
|
|
|
Specsavers
"Nightmare" |
|
40s
14 Oct 2006 |
|
 |
|
The latest peculiar excursion for the eye glasses retailer has a woman drifting off to sleep as her rowing boat drifts across a lake. She dreams of herself (wearing a different pair of glasses) rescuing a man (similarly encumbered by spectacles) from unseen menace on a small island.
|
|
|
|
|
|
|
Post Office
"Joan & Ken" |
|
60s
14 Oct 2007 |
|
 |
|
Having watched this a few times, it's still hard to fathom why they decided to drag Joan Collins into proceedings. To whatever degree the tongue-in-cheek approach works (and it's arguable whether it does), what purpose does her costly appearance serve? Otherwise the message appears to be: we're a bit crap but still here.
|
|
|
|
|
|
|
Pepsi Max
"Times Square" |
|
60s
14 Oct 2008 |
|
 |
|
A battle over a can of Pepsi Max escalates until it involves an entire city district and that's before things get seriously surreal in this Brazilian commercial for the canned drink. The choreographed fight which starts the whole thing off is a nice piece of martial arts spoofery and from then on chaos ensues.
|
|
|
|
|
|
|
|
|
