"Feels Like... "

7 August 2026

62s

Animal confusion.

confused.com continues its mission to explain to the British public how good it feels to know you saved money using their service. This time, agency Leo has a turned to Blinkink directors Andy & Adeena to bring their scripts to life, and unleashed some witty animals on the audience... if only a price comparison site had thought of this before?!

The trio of ads featured here are terrific. Each leans into a saying associated with a particular animal and offers a twisted version of it... our favourite is the first in the sequence which riffs on the expression 'until the cows come home'by asking what that might look like, in reality. It's neat to establish the premise with such economy of effort, and this rewards the client because 20" is obviously cheaper than 40" - you do the math, as they say.

UK

Insurance