"The Recruit"

6 January 2026

60s

Alison Hammond's charm and people skills come to the fore in this ad reminding us that not everyone can go to Specsavers, and that sometimes the high street opticians must go to them. The Bake Off presenter joins one of the company's staffers on a trip to visit a couple of their older customers and director Sonja Phillips lets it flow very naturally to good effect.

UK

Opticians