"World Menu Heist"

8 July 2026

60s

Grand theft order.

When Rockstar Games announced that 'Grand Theft Auto VI' would cost between $80 and $100, some called it the heist of the century. Keen not to let anyone steal its thunder, McDonald's presents a worthy sequel to last year's World Menu Heist spot. To the sound of 'Hangover (BaBaBa)' by Buraka Som Sistema, we see what happens when the brand goes beyond Hamburglar.

As directed by Henry Schofield (think Charlie Croker with a camera), the gang hits Japan, Chile, Canada, and China in under sixty seconds like professionals. Every sequel has to up the stakes somehow, and Schofield delivers through top-notch land, sea, and air footage that enhances each menu item. Shout-out to the underwater crew that makes the Sakura McFizz possible.

As we said, this all goes way beyond what Hamburglar's ever been capable of. The character has his place, we guess, and the brand's classy enough to include a Hamburglar bobblehead as an Easter egg. Unless someone snitches, expect another heist in due course.

Global

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