"Surprise"

5 June 2026

30s

Code orange.

This Jägermeister commercial is all about the element of surprise… and the amount of structural damage it can do. In director Claas Ortmann's tale of the unexpected, the shock of a surprise party’s enough to send a guy through a brick wall to next door’s bathroom. What he and the other guests see may change how we look at the sea forever, but hold on now—the brand's released a new orange-flavoured liqueur?

Ortmann's knack for physical comedy is clear for all to see as the man goes through the wall like a trooper, plus he makes home advantage count in a roundabout way (both director and product are from Germany). The script's happy to bathe in absurdity, but is smart enough to climb out and let the product take viewers the rest of the way.

UK

Distillers