"Ice Cream Van"

8 April 2025

30s

The cat that got the ice cream.

Part two of this Irish Tesco Mobile campaign reveals the situation has only gotten worse. No matter what they do, the cats are still powerless to stop those pesky rectangles (also known as smartphones) from being thrust into their faces. As the trio beneath a Tesco Mobile billboard commiserate with each other, poor Ted arrives and leaves us speechless.

In a strange turn of events, his owner's moved on from witchcraft and wizardry and dressed Ted up as... an ice cream van. That plays 'The Entertainer' by Scott Joplin. If this was a real cat, viewers would be on the blower to animal protection charities faster than you can say "99". Instead, we're free to laugh at adland's most put-upon puppet.

Ireland

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