"Let's All Chip In"

7 March 2025

30s

McCain's 'Let’s All Chip In' campaign continues with a 30" spot about soil health, biodiversity, and regenerative agriculture. Before a couple can tuck into a bowl of chips, they're whisked off to a field and shown how the brand intends to do more for the planet. The er, chips are down when it comes to the environment, and McCain hopes viewers engage with its efforts to save it.

UK

Chips / Frozen Potato Snacks