Click here to sign in/register.
 Cut and thrust, not cut and paste.
Advert








Jason Stone
Make My Money Matter

"Beep"

18 February 2026

2 mins


Burn, baby, burn.

Make My Money Matter - the pressure group co-founded by Richard Curtis - isn't pulling any punches in its latest condemnation of the financial institutions that support companies contributing to climate disruption. This messaging is more important than ever as corporations around the world follow the path being laid by Donald Trump and abandon social responsibility in favour of a brazen worship of profit.

Stand-up comic and actor Ambika Mod plays a cashier at a garden centre accepting payments from an array of people buying plants for their homes. As she does so, fires are sparked all around.

The power of this piece lies in the intrigue generated by everyone appearing not to notice the conflagration, even as it reaches a point where the whole building is ablaze.

Director Ben Strebel has marshalled a combination of SFX and VFX to achieve this effect as well as coaxing understated performances from his cast. The message is stark and simple, and hugely amplified by a super that specifically names and shames the banks that Make My Money Matter identify as being complicit, as well as those who are not.

This work is provocative in every sense and there will doubtless be a back and forth between the named banks and their lawyers to see if there's a way of stopping this message from getting out there. If there isn't, as DAVID suspects, then they must be unable to deny its truth... and that should worry them a lot more than the optics.

UK

Lobby Groups


CREDITS
Creative Agency: -1 Mother
Production Co: -1 Biscuit Filmworks
Director: -1 Ben Strebel
Producer: -1 Tom Ford
Head of Prod: 0 Emily Atterton
Prod M'ger: 0 Tim Steele
EP: -1 Katie Keith
Cinematographer: -1 Benjamin Todd
VFX: -1 Black Kite Studios
VFX: -1 Adam Crocker
VFX Supervisor: -1 Dan Sanders
Color: -1 Black Kite Studios
Colorist: -1 Thomas Mangham
Sound House: -1 No.8
Sound Design: -1 Sam Robson
Music Supervision: -1 Mr Pape
Mother
Biscuit Filmworks
Black Kite Studios
No.8
Mr Pape
Review posted: 18 February 2025 - 00:01
A few more from:
Black Kite Studios

Kaiser Permanente
"Moving All to One"


Clash Royale
"Heroes Take the Crown"


Tombola
"I'm a Celebrity... Get Me Out of Here!"


The Samaritans
"Wedding Day"


KFC
"Stranger Things"


Morrisons
"A Year in The Making"