"Puts the Talk Into Tea"

12 May 2025

60s

Chat'll do it.

Lyons Tea wants to be the talk of the town with a commercial all about the art of a good natter. Big talk, small talk, crosstalk… the brand likes to hear it all. Words flow out of Irish people's mouths like tea from a spout, so topics like the weather, hair transplants, and Australia ("So I hear there are actually snakes in the toilets!") are good value for the most part.

The tone changes when a young man appears alone on the sofa, face lit by the glow of his smartphone. He struggles to share what’s on his mind, but he's also lucky to have friends who arrive with a box of the advertised tea when it matters. Every conversation counts, the brand says, but it's even more proud of those who break a difficult silence with a cuppa.

Ireland

Tea