"The Club is Yours"

20 October 2025

2 mins 30s

The customer's always right.

This 'EA Sports FC' commercial is all about what the fans want. After two instalments of not-'FIFA', the natives—as football writers and commentators love to say—are restless. They want 'EAFC 26' to be different, so the developer and publisher asked what could be done to improve the series. Director Gary Freedman shows what happens when the floodgates are opened.

The suggestions come in thick and fast—too fast for the programmers to keep up for the most part). Crocked Chelsea and England midfielder Cole Palmer wants his stats to be higher because of course he does; Liverpool and Netherlands defender Virgil van Dijk thinks bigger goals are the way to go; and one player demands what she calls "a proper snowstorm mode". Think season one of 'The Terror' meets association football.

It's a lot to take in, both for the viewer and for EA Sports employees. Before the suggestion box explodes into a thousand pieces, however, a flurry of updates tell us what is different about this year's effort. If you prefer more lifelike goalkeeper animations to armoured referees or more ways to play Ultimate Team instead of T-shirt cannons, 26 might tick enough boxes.

UK

Electronic Gaming