"I Like to Move It"

14 May 2025

60s

Pitch Perfect 4.

This memorable Audi commercial features 'I Like To Move It' by Reel 2 Real as you've never heard it before. Like a reboot of 'Carpool Karaoke' that leaves James Corden to take the bus, the 1993 track is performed a capella in an A6 Avant e-tron. With two in the front and three in the back, it's an unexpected treat for the eyes and and the ears. This is not a prelude to a Reel 2 Real reunion, however.

It is a fun way to put a panoramic sunroof with switchable transparency through its paces. As a beam of light shines on the advertised vehicle, the amount of light in the car changes on a sixpence. It's hard to look away as a result, which is all any car manufacturer wants at the end of the day.

The brand can often be too lofty for its own good, but Lawrence Bushell and Luke Till's script and The Glue Society's direction blend smarts with humour. We doubt a Reel 2 Real concert was ever interrupted by a call from Mum.

UK

Cars