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Andrew MacGregor

Vrbo

"Underwear"

1 July 2024

30s


Underwear, not under surveillance.

One of three observational Vrbo commercials directed by Autumn de Wilde, this instalment uses split-screen to ram home the proposition. On the left side of the screen is a man who tries to be as quiet as possible as he leaves his bedroom in the middle of the night. His holiday host would prefer not to be woken at this time.

On the right side of the screen is a man who struts around in his underwear. And why not? This is "vacation rental without a host", with Vrbo users free to express themselves. His counterpart, meanwhile, must guess which door in a minimalist corridor leads to the bathroom. Poor bastard may be in for a long night.

Global

Holiday Companies


CREDITS
Creative Agency: -1 Wieden + Kennedy Portland
CD: -1 Derek Szynal
-1 Pierre Jouffray
Creative: -1 Ellie Jones
-1 Ragen Fykes
Producer: -1 Kacey Klonksy
Production Co: -1 Anonymous Content
Director: -1 Autumn de Wilde
Producer: -1 Juliet Naylor
EP: -1 Eric Stern
Edit House: -1 Whitehouse Post
Editor: -1 Charlie Harvey
Wieden + Kennedy Portland
Anonymous Content
Whitehouse Post
Review posted: 2 July 2024 - 01:05
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