"Exit"

6 October 2023

2 mins 15s

Over and out.

Adland loves a great escape from the office. Brands like Carling, McDonald's, and Wrigley's Extra have all suggested ways to leave the workplace in style, and now smartphone makers OnePlus want a go. It's 15:37, and the protagonist has had enough of the grind—all she needs to do is hit the panel that says, "Break glass for fast and smooth."

Armed with the Nord 3 5G, she's able to put her own stamp on corporate culture before she leaves. That means freaky-deaky dance moves and cheeky looks to camera while her sombre colleagues inch closer to deep vein thrombosis and pulmonary embolisms.

This leads to a brilliant visual gag where the woman walks by perhaps the most tragic office birthday party of all time: brown balloons, beige party hats, and a none more plain cake. Thank god she presses play when she does.

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