"Moon (Director's Cut)"

15 February 2023

60s

Internal clock.

This Audemars Piguet commercial goes where every salesperson claims to know like the back of their hand: inside the watch. Rather than a straightforward tour of the Code 11.59's innards (we assume it can tell other times), director Quentin Deronzier delivers a heightened product demo inspired by the moon and platform games.

Despite the whimsical premise, Deronzier and production designers Sigita Simkunaite and Gaël Leroux make the architecture as tactile as possible. Dust particles make the interior seem hallowed and mysterious, while the protagonist runs and jumps as if bold play earns an extra life.

France

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