"The Numbers Game"

25 June 2022

60s

How do you do, fellow kids?

Some of the Santander films featuring Ant and Dec have seemed more like commercials for the rival bank apparently run by the lovable Geordie duo, but not this time. While some of the scripts have accentuated the TV presenters' charming personas, this one depicts them as genuinely irritating and disruptive, and it's all the better for it.

They gatecrash a school event where Santander are showcasing Twinkl – an online platform which teaches youngsters about money confidence – and they rubbish its aims with daft jokes and juvenile behaviour. It feels as though the pair have brought to life a familiar meme featuring Steve Buscemi dressed as a High School student and asking: "How do you do, fellow kids?"

DAVID suspects Ant and Dec had a lot of fun during the making of this ad, especially as they were once again being marshalled by masterful comedy director Declan Lowney, who would have given them the confidence to know exactly how far to push the silliness.

UK

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