"Daniel Craig vs James Bond"

26 January 2020

2 mins 08s

The Bond identity.

As Daniel Craig prepares to hang up his tuxedo once and for all, Heineken celebrate his tenure as James Bond with this two-minute caper directed by Miles Jay. Yet despite Craig’s best efforts, putting 007 to rest is easier said than done.

Thanks to an overenthusiastic taxi driver, the actor is left sans passport in rural Italy. Unlike his fictional alter ego, Craig struggles to pursue his target - humorously encapsulated by two locals observing a winded bloke who, er, looks a bit like James Bond.

This meta streak continues as Craig infiltrates a castle party through standard MI6 operating procedure (ie pinching a spare tuxedo). It tests the often tetchy actor's patience to the limit… and that’s before the band starts playing an overly familiar tune.

The whole thing is delivered with tongue firmly in cheek, as Craig gamely riffs on his physique and his love-hate relationship with Bond. Enough to keep fans satisfied until ‘No Time to Die’ finally hits screens.

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