"Message"

3 April 2018

30s

Leave Your Hat On

Wrigley's present a funny fake-out in this amusing ad for their Extra gum. We're introduced to a young policeman who seems to be hitting a poignant milestone in his career - breaking bad news to a family for the first time. Luckily, the lad has something a little Extra to give him confidence as he approaches the door.

We won't spoil the reveal, but it turns out the guy's task is less sensitive and more... sensual. If it can be called that. The joke carries on just long enough to enhance the humour, and both performances - from the cop and his, uh, client - are suitably over the top.

It's a funny gag but this may prove a bit close to the bone for some and we expect there'll be complaints from those worried that it's inappropriate to draw humour from this scenario.

UK

Chewing Gums / Bubble Gums