"Moustache"

26 July 2018

60s

Always in style.

Movember may be months away, but this heartfelt commercial for Westpac bank already features a contender for the ‘Best Moustache of the Year' title. Said whiskers belong to an Aussie who lives life to the fullest, through good times, bad times, and dust storms.

Director Christopher Riggert condenses the protagonist's life into sixty evocative seconds, establishing him as an all-round top bloke. As the years pass and grey hairs pepper his upper lip, his importance to friends and family only grows… which makes his eventual passing all the more painful.

Fortunately, there's levity to be found courtesy of a lovely sight gag involving the man's signature ‘tache. As this genial moment lands, the brand lend their support to bereaved customers in similar circumstances - a worthy gesture well made.

Australia

Banks